Summary
Cigarettes in Russia is a new report by ERC that focuses on the changing smoking habits, competitive environment and economic developments as well as analyzing the implications market realignments have had on top multinational companies.
Key Findings
- Domestic market volume had more than doubled since 1990 but the downturn in the Russian economy in 2009 led to a 2.7% drop in consumption with a further drop in 2010 to 2013.
- Filter cigarettes now account for some 95.0% of cigarette sales. King size cigarettes are increasing their share of sales, as are slim brands, which now have over 12.0% of the Russian market.
- Demand for premium brands have been falling as a result with 13.3% of sales in 2014. In contrast, sub-premium and mid-priced brands have been gaining share as a result of trading down with 26.2% and 29.8% respectively in 2014.
Synopsis
This qualitative report provides extensive and highly detailed overall and per capita consumption data on the Russian market
It also includes:
- Consumption data, trends and market dynamics based upon a unique combination of industry research, fieldwork, market sizing analysis and our in-house expertise.
- Detailed information such as market shares and recent developments of the manufacturers operating in the market.
- Market size, regulations, retail pricing, smoking population, production, trade and forecast data for 2015 to 2019.
Reasons To Buy
- Get a detailed understanding of consumption in order to align your sales and marketing efforts with the latest trends in the market.
- Identify the areas of growth and opportunities in the market, which will aid effective marketing planning.
- As consumers product demands evolve, the dynamics between different countries also change - favoring some countries and leaving others increasingly out of line with demand patterns. As a result, understanding the shifting market dynamics is key to ensuring maximum future sales.
- The differing growth rates in regional product sales drive fundamental shifts in the market. This report provides detailed, authoritative data on these changes -prime intelligence for marketers.
- Understand the market dynamics and essential data to benchmark your position and to identify where to compete in the future.
Table Of Contents
1. Overview
2. Market Size
3. Market Structure
4. Manufacturers and Brands
5. Taxation and Retail
5.1. Taxation
5.2. Retail Prices
6. The Smoking Population
7. Production and Trade
7.1. Production
7.2. Imports
7.3. Exports
8. Operating Constraints
8.1. Advertising Restrictions
8.2. Health Warnings/Labelling Requirements
8.3. Other Restrictions
9. Company Profiles
10. Prospects and Forecasts
11. Appendix
11.1. What is this Report About?
11.2. Time Frame
11.3. Product Category Coverage
11.4. Methodology
11.5. About ERC - a division of Canadean
11.6. Disclaimer
List Of Tables
List Of Figures
