2015-2019 Global Chemical Companies Strategic Directions, Marketing Tactics and Technological Know-How

2015-2019 Global Chemical Companies Strategic Directions, Marketing Tactics and Technological Know-How

Category : Materials & Chemicals
Published On : July  2015
Pages : 121



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The companies analyzed in this report include BASF, Dow, DuPont, ExxonMobil, Mitsubishi Chemical, Shell.  The report provides:

• Specific business, new product development and marketing strategies.

• Strengths and weaknesses.

• Anticipated acquisitions, joint ventures and divestitures.

• Major promotional strategies.

• Distribution approaches.

• Product service and support.

• Internally developed and acquired chemical and related capabilities.

• Proprietary technologies and patent litigations.

Contains 121 pages

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