2015 Competitive Watch: Virbac in the Global Animal Health Industry-Challenges, Technological Capabilities, Marketing Tactics, Strategic Direction

2015 Competitive Watch: Virbac in the Global Animal Health Industry-Challenges, Technological Capabilities, Marketing Tactics, Strategic Direction

Category : Pharmaceuticals
Published On : September  2015



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Strategic 
assessment of the competitive environment is widely recognized as one of the 
highest priority management responsibilities, the task crucial to business 
survival, growth and profitability.  This new report from VPG provides strategic assessment of Virbac's technological know-how, marketing tactics and strategic directions in the global animal health market. 

SECTION I: TECHNOLOGICAL KNOW-HOW

SECTION II: MARKETING TACTICS

SECTION III: STRATEGIC DIRECTION

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