2015 Hologic: Global Challenges, Technological Capabilities, Marketing Tactics, and Strategic Direction in the Diagnostic Imaging Sector

2015 Hologic: Global Challenges, Technological Capabilities, Marketing Tactics, and Strategic Direction in the Diagnostic Imaging Sector

Category : Medical Devices
Published On : June  2015
Pages : 49



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The strategic assessment of Hologic, one of the world's leading diagnostic imaging companies, provides significant competitor information, analysis, and insight critical to the development and implementation of effective marketing and R&D programs. The new report from VPGMarketResearch presents a comprehensive analysis of the company's performance, capabilities, goals, and strategies in the global diagnostic imaging market.

SECTION I: EXECUTIVE SUMMARY

SECTION II: BUSINESS ORGANIZATION
 - History of the company’s diagnostic imaging business evolution, which is important to
   understanding the corporate culture, management mentality and strategies.
 - Recent acquisitions, divestitures and major organizational changes.
 
SECTION III: FACILITIES AND EMPLOYEES  

SECTION IV: TECHNOLOGICAL KNOW-HOW
 
SECTION V: PRODUCT PORTFOLIO
 - Placements and installed base of major systems in the U.S. and abroad, by modality.
 - Review of major product lines.  

SECTION VI: MARKETING TACTICS

SECTION VII: FINANCIAL ANALYSIS
 - Estimated sales and operating profit by division, geographic region and product line.
 - Five-year sales and operating profit performance.

SECTION VIII: R&D EXPENDITURES AND MAJOR PROGRAMS

SECTION IX: COLLABORATIVE ARRANGEMENTS
 - Joint ventures, distribution, O.E.M. and licensing partners, both industrial and academic.
 - Terms of collaborative agreements and specific products involved.

SECTION X: STRATEGIC DIRECTION

List of Tables

Hologic Sales and Operating Profit Growth

Hologic Sales by Product Line/Business

Hologic Sales Growth by Product Line/Business

Hologic Operating Profit by Product Line

Hologic Operating Profit Growth by Product Line

Hologic Sales by Geographic Region

Hologic Sales Product Growth by Geographic Region

Contains 49 pages and 7 tables

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