Synopsis
Baby Food Colombia examines the trends in the baby food market for 2005-2011, with forecasts to 2017. It examines how live birth rates, breastfeeding trends, the economic crisis, new product and packaging developments, changing attitudes and safety concerns have affected the market for baby milks, cereals, meals, drinks and finger foods.
Summary
In 2011, the market for baby food in Colombia stood at 16,759 tonnes, with a retail value of Pesos 531.2 billion, equivalent to US$ 287.5 million. The market performed well between 2005 and 2008, thanks to the much improved economic climate, coupled with a slight upturn in the number of births, but 2009 saw a small decline in consumption, due to the poor economic situation and to a fall in the number of births. In volume terms, the market declined again in 2010, as the number of births fell sharply. 2011 has, however, seen renewed growth. Over the review period, wet meals have performed most strongly, followed by baby milks
Table of Contents
Executive Summary
Market Size
Baby Food: Market Size, 2005-2011
Market Segmentation
Baby Food: Market Segmentation, 2011
Market Trends
Baby Food: % Growth, 2005-2011
Per Capita
Baby Food: Per Capita Consumption & Expenditure, 2010 & 2011
Major Developments
Distribution
The Suppliers
Manufacturer Shares, 2011
The Future
Projected Market Size, 2017 & Growth Rates, 2011-2017
Background to the Market
The Baby Population
Birth & Population Trends, 2001-2011
The Baby Population, 2005-2011
Births by Age of Mother, 2003-2011
The Consumer
Types of Baby Food Eaten, 2010
Frequency of Eating Baby Food, 2005
Working Women
Female Employment Trends, 2005-2011
Breastfeeding
Breastfeeding Initiation, 1990-2010
Breastfeeding by Type & Age of Baby, 2005 & 2010
Breastfeeding Habits, 2010
Average Length of Breastfeeding, 2000-2010
Market Profile
Overview
Introduction
Key Features & Developments
Baby Food: Market Value, Current Prices, 2005-2011
Baby Food: Market Value, Constant Prices, 2005-2011
Baby Food: Market Value, US Dollars, 2005-2011
Baby Food: Market Volume, 2005-2011
Baby Food: Per Capita Expenditure, Current Prices, 2005-2011
Baby Food: Per Capita Expenditure, Constant Prices, 2005-2011
Baby Food: Per Capita Expenditure, US Dollars, 2005-2011
Baby Food: Per Capita Consumption, 2005-2011
Manufacturers & Brands
Manufacturer Shares, 2005-2011
Baby Food: Manufacturer Shares by Sector, Volume, 2011
Baby Food: Manufacturer Shares by Sector, Value, 2011
Milks
Key Features & Developments
Milks: Sector Trends, 2005-2011
Per Capita Trends
Milks: Per Capita Expenditure & Consumption, 2005-2011
Sector Segmentation
Milks: Sector Segmentation, Volume, 2005-2011
Milks: Brand Price Analysis, 2012
Milks: Brand Positioning Analysis, 2012
Manufacturers & Brands
Milks: Manufacturer Shares, Volume, 2005-2011
Milks: Manufacturer Shares, Value, 2005-2011
Baby Milks: Brands by Segment, 2012
Cereals
Key Features & Developments
Cereals: Sector Trends, 2005-2011
Per Capita Trends
Cereals: Per Capita Expenditure & Consumption, 2005-2011
Sector Segmentation
Cereals: Sector Segmentation, Volume, 2005-2011
Manufacturers & Brands
Cereals: Manufacturer Shares, Volume, 2005-2011
Cereals: Manufacturer Shares, Value, 2005-2011
Meals
Key Features & Developments
Meals: Sector Trends, 2005-2011
Per Capita Trends
Meals: Per Capita Expenditure & Consumption, 2005-2011
Sector Segmentation
Manufacturers & Brands
Meals: Manufacturer Shares, Volume, 2005-2011
Meals: Manufacturer Shares, Value, 2005-2011
Drinks
Key Features & Developments
Drinks: Sector Trends, 2005-2011
Per Capita Trends
Drinks: Per Capita Expenditure & Consumption, 2005-2011
Manufacturers & Brands
Drinks: Manufacturer Shares, Volume, 2005-2011
Drinks: Manufacturer Shares, Value, 2005-2011
Distribution
Retailing
Food Retailing
Major Retailers, 2011
Food Sales by Outlet Type, 2005-2011
Baby Food Retailing
Baby Food: Sales by Outlet Type, 2005-2011
Baby Food: Sales by Outlet Type & Sector, 2011
Storecheck Analysis
Introduction
Baby Food: Facings Allocation by Product Type
Baby Food: Facings Allocation by Manufacturer & Sector
Baby Food: Facings Allocation by Pack Type
Baby Food: Facings Allocation by Pack Size
Baby Food: Facings Allocation by Country of Origin
The Suppliers
Company Profiles
Introduction
Baby Food: Manufacturer Representation, Value, 2011
Baby Food: Manufacturer Representation, Volume, 2011
Nestlé de Colombia SA
Nestlé: Market Representation, 2011
Alpina Productos Alimenticios SA
Alpina: Market Representation, 2011
Alpina: Turnover & Profit Trends, 2008-2011
Pfizer Colombia
Pfizer: Market Representation, 2011
Alimentos Polar Colombia SA (Productos Quaker)
Quaker: Market Representation, 2011
Unilever Andina
Unilever: Market Representation, 2011
Mead Johnson Nutrition Colombia Ltda
Mead Johnson: Market Representation, 2011
Abbott de Colombia SA
Abbott: Market Representation, 2011
Levapan SA (Compañía Nacional de Levaduras Levapan SA)
Levapan: Market Representation, 2011
Other Suppliers
Production & Foreign Trade
Production
Imports
Milks & Cereals: Import Trends, 2005-2011
Milks & Cereals: Imports by Country of Origin, 2009-2011
Exports
Milks & Cereals: Export Trends, 2005-2011
Milks & Cereals: Exports by Country of Destination, 2009-2011
The Future
Live Birth Trends
Birth & Population Projections, 2005-2017
The Baby Population, 2011-2017
Consumer Attitudes
Future Trends
Baby Food: Market Value Forecasts, Current Prices, 2011-2017
Baby Food: Market Value Forecasts, Constant Prices, 2011-2017
Baby Food: Market Value Forecasts, US Dollars, 2011-2017
Baby Food: Market Volume Forecasts, 2011-2017
Baby Food: Per Capita Expenditure Forecasts, Current Prices, 2011-2017
Baby Food: Per Capita Expenditure Forecasts, Constant Prices, 2011-2017
Baby Food: Per Capita Expenditure, Forecasts, US Dollars, 2011-2017
Baby Food: Per Capita Consumption Forecasts, 2011-2017
Economic & Demographic Background
Economic & Political Summary
Economic Background
Colombia: Key Macro-Economic Indicators, 2005-2012
Retail Price Index: Trends, 2005-2017
Demographic Data
Population Trends, 2005-2017
Population by Age Group, 2012
Appendix: Storecheck Results
Milks
Cereals
Wet Savoury Meals
Wet Sweet Meals
Drinks
List Of Tables
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List Of Figures
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