Summary
The consumption of stationery products is negatively affected by the constant young population. Spending per head on books, news, and stationery will decline at a CAGR of -0.5% in the next five years. In a tough economy, spending money on books and news is considered an additional expenditure by consumers and they refrain from such purchases. Conversely most of the consumers prefer e-books instead of physical books, and the sales of e-books are expected to surpass physical books.
Key Findings
- Books, news and stationery segment is projected to witness steady growth over the next few years and account for 1.7% of the total retail market by 2019.
- Online retail channel to post healthy growth in the forecast period
- Advent of digital technology, increasing internet penetration, and increasing adoption of mobile devices is projected to pose a challenge to physical sales of books, news and stationery products.
Synopsis
Books, News and Stationery Retailing in Spain - Market Summary and Forecasts” is a detailed sector report providing a comprehensive analysis of the emerging trends, forecasts and opportunities to 2019.
What else does this report offer?
- A thorough analysis of consumer trends changing economic and population factors
- Both qualitative and quantitative insights and analysis of the shifting books, news and stationery retail dynamics for printed media, stationery and cards from 2009 to 2019
- Sales of books, news and stationery products through the following channels from 2009 to 2019: Music, video, book, stationery and entertainment software specialists; convenience stores (including Independents) and gas stations; online; other specialist retailers; hypermarkets, supermarkets and hard-discounters; cash and carries and warehouse clubs; value, variety stores and general merchandise retailers; department stores; other general and non-specialist direct retailers
- An overview of key books, news and stationery retailers operating across Spain and their presence across distribution channels
Reasons To Buy
- Gain a comprehensive knowledge on books, news and stationery sector in the Spain retail market and develop a competitive advantage from the start of your supply chain
- Investigate current and forecast behaviour trends in books, news and stationery category to identify the best opportunities to exploit
- Analyze the recommended actions to align your marketing strategies with the crucial trends influencing the consumer behavior
- Understand the fastest growing categories including printed media and stationery and cards, with insights on performance across key channels from 2009, with forecasts until 2019
- Explore novel opportunities that will allow you to align your product offerings and strategies to meet demand by analyzing the vital economic and population trends, key consumer and technology trends influencing the books, news and stationery market
- Analysis of key international and domestic players operating in the books, news and stationery market - including store counts and revenues that give you a competitive edge - identify opportunities to improve your market share
Table Of Contents
1 Introduction
1.1 What is this Report About?
2 Executive Summary and Outlook
3 Market Context
3.1 An economy on growth path, with declining population poses new challenges to retailers
3.1.1 Consumers continue to remain value conscious despite a growth in economy
3.1.2 Savings decline will not translate into spend on retail
3.1.3 Services sector continues to be the dominant sector for employment
3.1.4 Negative inflation levels are threat to Spanish economy
3.1.5 High levels of unemployment impacts the household consumption
3.1.6 Increasing urbanization is an ideal scenario for retailers
3.2 Spain's population growth is shrinking due to volatile economy
4 Spain Shoppers
4.1 Consumers look for discounts and low prices as unemployment rises and disposable income falls
4.2 Online shopping entices value conscious Spaniards
4.3 Increasing number of foreign tourist to aid retail growth
4.4 Shopping through mobile devices gain popularity in Spain
5 Doing Business in Spain
5.1 Summary
5.1.1 Bureaucracy
5.1.2 Business culture
5.1.3 Infrastructure and logistics
5.2 Business reforms in Spain
5.3 Taxation in Spain
6 Retail - Product Sectors
6.1 Product Sector Analysis
6.1.1 Books, News, and Stationery
6.2 Books, News, and Stationery Category Overview
6.2.1 Books, News and Stationery by Channel
6.2.2 Books, News and Stationery by Category
6.3 Books, News and Stationery Category Analysis
6.3.1 Printed Media
6.3.2 Stationery and Cards
6.4 Major Retailers
6.4.1 Books, news, and stationery
7 Appendix
7.1 Definitions
7.1.1 This report provides 2014 actual sales; while forecasts are provided for 2015 - 2019
7.2 Summary Methodology
7.2.1 Overview
7.2.2 The triangulated market sizing method
7.2.3 Industry surveys in the creation of retail market data
7.2.4 Quality control and standardized processes
7.3 About Conlumino
7.4 Disclaimer
List Of Tables
Table 1: Spain Books, News and Stationery Retail Sales (EUR mn), by Channel Group, 2009-2014
Table 2: Spain Books, News and Stationery Retail Sales Forecast (EUR mn), by Channel Group, 2014-2019
Table 3: Spain Books, News and Stationery Retail Sales (US$ mn), by Channel Group, 2009-2014
Table 4: Spain Books, News and Stationery Retail Sales Forecast (US$ mn), by Channel Group, 2014-2019
Table 5: Spain Books, News and Stationery Retail Segmentation (% value), by Channel Group, 2009-2019
Table 6: Spain Books, News and Stationery Retail Sales (EUR mn), by Category 2009-2014
Table 7: Spain Books, News and Stationery Retail Sales Forecast (EUR mn), by Category 2014-2019
Table 8: Spain Books, News and Stationery Retail Sales (US$ mn), by Category 2009-2014
Table 9: Spain Books, News and Stationery Retail Sales Forecast (US$ mn), by Category 2014-2019
Table 10: Spain Books, News and Stationery Retail Segmentation (% value), by Category, 2009-2019
Table 11: Spain Printed Media Retail Sales (EUR mn), by Channel Group, 2009-2014
Table 12: Spain Printed Media Retail Sales Forecast (EUR mn), by Channel Group, 2014-2019
Table 13: Spain Printed Media Retail Sales (US$ mn), by Channel Group, 2009-2014
Table 14: Spain Printed Media Retail Sales Forecast (US$ mn), by Channel Group, 2014-2019
Table 15: Spain Printed Media Retail Segmentation, by Channel Group, 2009-2019
Table 16: Spain Stationery and Cards Retail Sales (EUR mn), by Channel Group, 2009-2014
Table 17: Spain Stationery and Cards Retail Sales Forecast (EUR mn), by Channel Group, 2014-2019
Table 18: Spain Stationery and Cards Retail Sales Forecast (US$ mn), by Channel Group, 2009-2014
Table 19: Spain Stationery and Cards Retail Sales Forecast (US$ mn), by Channel Group, 2014-2019
Table 20: Spain Stationery and Cards Retail Segmentation, by Channel Group, 2009-2019
Table 21: Key Books, News, and Stationery Retailers in Spain
Table 22: Spain Exchange Rate EUR-USD (Annual Average), 2009-2014
Table 23: Spain Exchange Rate EUR-USD (Annual Average), 2015-2019 Forecasts
Table 24: Conlumino Retail Channel Definitions
Table 25: Conlumino Retail Category Definitions
List Of Figures
Figure 1: GDP Value (US$ billion), 2009-2014
Figure 2: Growth Rate of GDP (US$ billion, %), 2009-2014
Figure 3: GDP Value and Growth (EUR billion, %), 2008-2014
Figure 4: Forecasts for GDP Value and Growth (EUR billion, %), 2014-2019
Figure 5: Household Savings Rate (% of disposable household income), 2004-2014
Figure 6: Share of Employment by Sector (%), 2004 and 2014
Figure 7: Unemployment Rate(%), 2005-2014
Figure 8: Inflation Growth Rates (%), 2004-2014
Figure 9: Household Consumption Expenditure of Spain (US$ billion), 2004 and 2014
Figure 10: Household Consumption Expenditure of Major Countries (US$ billion), 2014
Figure 11: Growth of Household Consumption Expenditure (US$, %), 2004-2014
Figure 12: Rural and Urban Populations (millions) 2004, 2014 and 2019
Figure 13: Total Population and Growth Rate (Millions, %), 2004-2019
Figure 14: Population Split by Gender (%), 2014 and 2019E
Figure 15: Population Split by Age Group (%), 2014 and 2019
Figure 16: Per Capita Spend on Retail (EUR), 2006 and 2014
Figure 17: Per Capita Spend (EUR)and Total Retail Spend by Age Group (%), 2006 and 2019
Figure 18: Budget conscious consumers increasingly buy private label products
Figure 19: Online sales for clothing and footwear market propagates
Figure 20: Tourist arrivals to Spain, (in millions), Jan and Feb 2015
Figure 21: Rising m-commerce opportunity with increasing penetration of smart handheld devices
Figure 22: Key Components of Doing Business in Spain
Figure 23: Share of Books, News, and Stationery in overall Retail 2014 and 2019
Figure 24: Retail Sales Value and Growth (EUR billion, %) of Books, News, and Stationery 2014-2019
Figure 25: Spend per Head on Books, News, and Stationery 2014 and 2019
Figure 26: Online Spend in Books, News, and Stationery 2014-2019
Figure 27: Online Share of total Books, News, and Stationery Spend 2014 and 2019
Figure 28: Spending per Channel in Books, News, and Stationery (%) 2014 and 2019
Figure 29: Spain Books, News and Stationery Retail Sales and Forecast (EUR mn), by Channel Group, 2009-2019
Figure 30: Spain Books, News and Stationery Retail Market Dynamics, by Channel Group, 2009-2019
Figure 31: Spain Books, News and Stationery Retail Sales and Forecast (EUR mn), by Category 2009-2019
Figure 32: Spain Books, News and Stationery Retail Market Dynamics, by Category 2009-2019
Figure 33: Spain Printed Media Retail Sales and Forecast (EUR mn), by Channel Group, 2009-2019
Figure 34: Spain Stationery and Cards Retail Sales and Forecast (EUR mn), by Channel Group, 2009-2019
Figure 35: The Triangulated Market Sizing Methodology
