CDN Market Dynamics, Analysis and Streaming Share: 2005 - 2006

CDN Market Dynamics, Analysis and Streaming Share: 2005 - 2006

Category : ICT & Media
Published On : March  2009
Pages : 158



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This report provides a detailed data and audience analysis of Content Delivery Network services segment (CDN), with detailed analysis of pricing (streaming audio, video, download and advertising), streaming infrastructure, R&D initiatives, market share by CDN, revenue, MRR (monthly recurring revenue), an analysis of Flash pricing and server deployment and streaming media format share.

  • Combined commercial market value (backhaul provisioning, retail contracts) for streaming audio, video, streaming audio and video advertising, download media and entertainment is estimated at between $385 million to $452 million in 2005
     
  • Total retail bandwidth contracts (including the comparable costs to deliver streams from self hosting networks and sites such as AOL, Real Networks and Yahoo, which is included to yield commercial market value) is estimated at between $175 and $258 million in 2005
     
  • The comparable figures for 2004 were between $117 million and $235 million
     
  • It's estimated that bandwidth billing makes up 60% - 80% of the total costs associated with delivering streaming content (other components include storage, global edge delivery, DRM wrappers, VIP tech support, encoding and backend integration services)
     
  • There are 9,600 streaming media servers in deployment across seven major CDNs analyzed in this report

The break out of streaming traffic delivered by format (as reported by the CDN specialists) includes Windows Media at 58.6%, Flash at 19+%, MP3 at 7.1%, Quicktime at 6% and Real Networks at 5.8% (excluding download media)

TABLE OF CONTENTS:

EXECUTIVE SUMMARY 1
  Streaming Media Bandwidth Services Market Size and Growth Profile: 2005 vs. 2004 1
    Retail Market Comparisons: Internet Music Radio and Video 2005 and 2004 1
    Total Bandwidth Services Commercial Market Value: Internet Radio and Streaming Video 2005 2
    Total Bandwidth Services Commercial Market Value: Internet Radio and Streaming Video 2004 2
    Bandwidth Services Pricing: Audio and Video Segment Comparison Based on Per Gigabyte Transferred Rate: Full Year 2005 3
    Total Bandwidth Fees: Internet Radio and Streaming Video Advertising 2005 4
    Total Download Commercial Market Value: 2005 4
    Total Retail and Backhaul Bandwidth: Streaming Advertising, Content and Download Media: 2005 5
SECTION ONE 7
  Streaming Media Bandwidth Services Market Size and Growth Profile: 2005 vs. 2004 7
    Total Bandwidth Services Commercial Market Value: Internet Radio and Streaming Video 2005 8
    Total Bandwidth Services Commercial Market Value: Internet Radio and Streaming Video 2004 8
    Total Streaming Media Backhaul and Retail Bandwidth Market Value: 2005 9
    Total Streaming Media Backhaul and Retail Bandwidth Market Value: 2004 9
    Bandwidth Services Pricing: Audio and Video Segment Comparison Based on Per Gigabyte Transferred Rate: Full Year 2005 10
    Bandwidth Services Pricing: Audio and Video Segment Comparison Based on Per Gigabyte Rate: 2004 11
    Streaming Advertising, Music and Movie Download Bandwidth 11
    Total Bandwidth Fees: Internet Radio and Streaming Video Advertising 2005 12
    Total Download Commercial Market Value: 2005 12
    Total Retail and Backhaul Bandwidth: Streaming Advertising, Content and Download Media: 2005 13
    Streaming and Download Bandwidth Analysis 2005 14
    Internet Music Radio 14
    Internet Radio: Bandwidth Services Analysis and Market Size 16
    Internet Radio: Backhaul Bandwidth Services Market Value 18
    Internet Radio Advertising: Bandwidth Services Analysis and Market Size 19
    Internet Radio Advertising: Backhaul Bandwidth Services Market Value 20
    Comparison Of Bandwidth Billings: Flash vs. Non-Flash Video 2005 21
    Streaming Video: Entertainment Bandwidth Services Analysis and Market Size 22
    Streaming Video: Entertainment Bandwidth Services Analysis and Market Size 23
    Streaming Video: Backhaul Bandwidth Services Market Value 24
    Streaming Video: Backhaul Bandwidth Services Market Value 25
    Streaming Video Advertising: Bandwidth Services Analysis and Market Size 26
    Streaming Video Advertising: Bandwidth Services Analysis and Market Size 27
    Streaming Video Advertising: Backhaul Bandwidth Services Market Value 28
    Streaming Video Advertising: Backhaul Bandwidth Services Market Value 29
    Download Media and Entertainment 30
    Download Bandwidth Services Analysis and Market Size 31
    Download Backhaul Bandwidth Services Market Value 32
    2006 Forecasts and Analysis 32
    Internet Radio: Bandwidth Services Analysis and Market Size 33
    Bandwidth Services Pricing: Audio and Video Segment Comparison Based on Per Gigabyte Transferred Rate: Full Year 2006 34
    Streaming Video: Entertainment Bandwidth Services Analysis and Market Size 35
    Streaming Video: Entertainment Bandwidth Services Analysis and Market Size 36
    Download Bandwidth Services Analysis and Market Size 37
    Internet Radio: Backhaul Bandwidth Services Market Value 38
    Streaming Video: Backhaul Bandwidth Services Market Value 39
    Streaming Video: Backhaul Bandwidth Services Market Value 40
    Total Streaming Media Backhaul and Retail Bandwidth Market Value: 2006 41
    Download Backhaul Bandwidth Services Market Value 42
    Total Streaming Media Backhaul and Retail Bandwidth Market Value: 2006 44
    Total Download Commercial Market Value: 2006 44
    Total Streaming and Download Market Value (Retail and Backhaul): 2006 44
SECTION TWO 45
  Streaming Video and CDN Distribution Share: A Market Overview 2005 45
    CDN Streaming Video Summary Table: 2005 Share 46
    CDN Streaming Video Delivery: 2005 Ranking 47
  CDN Delivery Share: Streaming Video Sites Networks and Aggregators 2005 48
SECTION THREE 90
  Internet Music Radio and CDN Distribution Share: A Market Overview 2005 90
    CDN Distribution Of Internet Music Radio: 2005 Share 91
    CDN Share: Internet Music Radio Delivery 2005 91
  CDN Distribution Share Of Internet Music Radio Sites, Networks and Aggregators: 2005 93
SECTION FOUR 102
  Operational, Strategic and Tactical Positioning Of CDN and Streaming Services Providers In 2005 and 2006 102
    CDN Segment: Summary Operational Profile and Analysis 2003 – 2005 104
    Flash Streaming Video: Estimated Percent of Total Streaming Content 105
    Media Player Share by Format 107
  CDN Operational and Market Position Profiles 108
    Akamai Technologies 108
    Eonstreams 108
    Limelight Networks 119
    Mirror Image 125
    Nine Systems 133
    Savvis Communications 140
    Vitalstream 147
  Application Specialists Working With CDNs and CDN Services Providers 154
    Maven Networks 154
    Move Networks 158
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