Summary
The share of the clothing sector in overall retail sales is set to reach 9.1% by 2019. Young and fashion loving South Africans always want to look beautiful and attractive. This trend has favored the growth of fast fashion stores in this sector which offers the clothes with new styles and designs at low prices. Increasing competition from department stores and online retailers has led to a surge in the mergers and acquisitions in footwear sector. Conversely, specialist retailers are increasing their product ranges and opting for multi-channel retail sales to withstand the completion.
Key Findings
A wider choice of products, convenience, and the increasing penetration of smartphones is driving the sales of clothing and footwear through the online channel.
Footwear sales are expected to grow at a CAGR of 3.1% during 2014-2019
Clothing, footwear, accessories, and luxury goods specialists command the major share, accounting for 74.7% of total sales in the clothing sector followed by department stores.
Synopsis
Clothing and Footwear Retailing in South AfricaMarket Summary and Forecasts is a detailed sector report providing a comprehensive analysis of the emerging trends, forecasts and opportunities to 2019.
What else does this report offer?
A thorough analysis of consumer trends changing economic and population factors
Both qualitative and quantitative insights and analysis of the shifting clothing and footwear retail dynamics for mens clothing, womens clothing, childrens clothing, mens footwear, womens footwear, and childrens footwear from 2009 to 2019
Sales of clothing and footwear products through the following channels from 2009 to 2019: Clothing, footwear, accessories and luxury goods specialists; department stores; other specialist retailers; online; hypermarkets, supermarkets and hard-discounters; value, variety stores and general merchandise retailers; other general and non-specialist direct retailers; cash and carries and warehouse clubs and duty free retailers
An overview of key clothing and footwear retailers operating across South Africa and their presence across distribution channels
Reasons To Buy
Gain a comprehensive knowledge on clothing and footwear sector in the South Africa retail market and develop a competitive advantage from the start of your supply chain
Investigate current and forecast behaviour trends in clothing and footwear category to identify the best opportunities to exploit
Analyze the recommended actions to align your marketing strategies with the crucial trends influencing the consumer behavior
Understand the fastest growing categories including menswear, womenswear, childrenswear, mens footwear, womens footwear and childrens footwear in the market, with insights on performance across key channels from 2009, with forecasts until 2019
Explore novel opportunities that will allow you to align your product offerings and strategies to meet demand by analyzing the vital economic and population trends, key consumer and technology trends influencing the clothing and footwear market
Analysis of key international and domestic players operating in the clothing and footwear market including store counts and revenues that give you a competitive edge identify opportunities to improve your market share
Table Of Contents
1Introduction
1.1 What is this Report About?
2 Executive Summary and Outlook
3 Market Context
3.1 Retail Scenario in South Africa
3.1.1 Stable economic conditions bode well for retailers
3.1.2 Being a consumption led economy augurs well for retailers
3.1.3 Services sector is the major sector for employment
3.1.4 Unemployment and labor unrest pose a challenge to the countrys economy
3.1.5 Rising inflation rates - a key concern for retailers
3.1.6 Steady rise in consumption expenditure- an opportunity for retailers
3.1.7 Increasing urbanization offers growth opportunities for retailers
3.2 A major chunk of the population are young - a positive scenario for retail
4 South African Shoppers
4.1 South Africa presents more challenges than opportunities to newcomers
4.2 M-commerce on a rise as consumers increasingly adopt smartphones
4.3 Demand for private labels on a rise
4.4 Rising HNWI and aspirational middle class will support growth
4.5 Inbound tourism to boost retail sales
5 Doing Business in South Africa
5.1 Summary
5.1.1 Bureaucracy
5.1.2 Business culture
5.1.3 Infrastructure and logistics
5.2 Business reforms in South Africa
6 Retail - Product Sectors
6.1 Product Sector Analysis
6.1.1 Clothing
6.1.2 Footwear
6.2 Clothing and Footwear Category Overview
6.2.1 Clothing
6.2.2 Footwear
6.3 Major Retailers
6.3.1 Clothing
6.3.2 Footwear
7 Appendix
7.1 Definitions
7.1.1 This report provides 2014 actual sales; while forecasts are provided for 2015 - 2019
7.2 Summary Methodology
7.2.1 Overview
7.2.2 The triangulated market sizing method
7.2.3 Industry surveys in the creation of retail market data
7.2.4 Quality control and standardized processes
7.3 About Conlumino
7.4 Disclaimer
List Of Tables
Table 1: South Africa Clothing Retail Sales (ZAR billion), by Product Sub-Category, 2009-2014
Table 2: South Africa Clothing Retail Sales (ZAR billion), by Product Sub-Category, 2014-2019
Table 3: South Africa Footwear Retail Sales (ZAR billion), by Product Sub-Category, 2009-2014
Table 4: South Africa Footwear Retail Sales (ZAR billion), by Product Sub-Category, 2014-2019
Table 5: South Africa Clothing Retail Sales (ZAR mn), by Channel Group, 2009-2014
Table 6: South Africa Clothing Retail Sales Forecast (ZAR mn), by Channel Group, 2014-2019
Table 7: South Africa Clothing Retail Sales (US$ mn), by Channel Group, 2009-2014
Table 8: South Africa Clothing Retail Sales Forecast (US$ mn), by Channel Group, 2014-2019
Table 9: South Africa Clothing Retail Segmentation, by Channel Group, 2009-2019
Table 10: South Africa Clothing Retail Sales (ZAR mn), by Sub-Category, 2009-2014
Table 11: South Africa Clothing Retail Sales Forecast (ZAR mn), by Sub-Category, 2014-2019
Table 12: South Africa Clothing Retail Sales (US$ mn), by Sub-Category, 2009-2014
Table 13: South Africa Clothing Retail Sales Forecast (US$ mn), by Sub-Category, 2014-2019
Table 14: South Africa Clothing Retail Segmentation, by Sub-Category, 2009-2019
Table 15: South Africa Footwear Retail Sales (ZAR mn), by Channel Group, 2009-2014
Table 16: South Africa Footwear Retail Sales Forecast (ZAR mn), by Channel Group, 2014-2019
Table 17: South Africa Footwear Retail Sales (US$ mn), by Channel Group, 2009-2014
Table 18: South Africa Footwear Retail Sales Forecast (US$ mn), by Channel Group, 2014-2019
Table 19: South Africa Footwear Retail Segmentation, by Channel Group, 2009-2019
Table 20: South Africa Footwear Retail Sales (ZAR mn), by Sub-Category, 2009-2014
Table 21: South Africa Footwear Retail Sales Forecast (ZAR mn), by Sub-Category, 2014-2019
Table 22: South Africa Footwear Retail Sales (US$ mn), by Sub-Category, 2009-2014
Table 23: South Africa Footwear Retail Sales Forecast (US$ mn), by Sub-Category, 2014-2019
Table 24: South Africa Footwear Retail Segmentation, by Sub-Category, 2009-2019
Table 25: Key Clothing Retailers in South Africa
Table 26: Key Footwear Retailers in South Africa
Table 27: South Africa Exchange Rate ZAR-USD (Annual Average), 2009-2014
Table 28: South Africa Exchange Rate ZAR-USD (Annual Average), 2015-2019 Forecasts
Table 29: Conlumino Retail Channel Definitions
Table 30: Conlumino Retail Category Definitions
List Of Figures
Figure 1: GDP Value (US$ billion), 2009-2014
Figure 2: Growth Rate of GDP (US$ billion, %), 2009-2014
Figure 3: GDP Value and Growth (AUD billion, %), 2008-2014
Figure 4: Forecasts for GDP Value and Growth (AUD billion, %), 2014-2019
Figure 5: Gross Domestic Savings (% of GDP), 2004-2014
Figure 6: Share of Employment by Sector (%), 2004 and 2014
Figure 7: Unemployment Rate (%), 2004-2014
Figure 8: Inflation Growth Rates (%), 2004-2014
Figure 9: Household Consumption Expenditure of South Africa (US$ billion), 2004 and 2014
Figure 10: Household Consumption Expenditure of Major Countries (US$ billion), 2014
Figure 11: Growth of Household Consumption Expenditure (US$, %), 2004-2014
Figure 12: Rural and Urban Populations (millions) 2004, 2014 and 2019
Figure 13: Total Population and Growth Rate (Millions, %), 2004-2019
Figure 14: Population Split by Gender (%), 2014 and 2019E
Figure 15: Population Split by Age Group (%), 2014 and 2019
Figure 16: Per Capita Spend on Retail (ZAR), 2006 and 2014
Figure 17: Per Capita Spend (ZAR)and Total Retail Spend by Age Group (%), 2006 and 2019
Figure 18: Challenges outweigh the opportunities present in the South African market
Figure 19: Mobile shopping on the rise
Figure 20: Private labels rise on the back of high unemployment and low household income
Figure 21: Tourist arrivals to South Africa, (in thousands), 2009 and 2014
Figure 22: Key Components of Doing Business in South Africa
Figure 23: Share of Clothing in overall Retail 2014 and 2019
Figure 24: Retail Sales Value and Growth (ZAR billion, %) of Clothing 2014-2019
Figure 25: Spend per Head on Clothing 2014 and 2019
Figure 26: Share of Clothing by Womenswear, Menswear, and Childrenswear 2014 and 2019
Figure 27: Womenswear Sales Value and Growth (ZAR billion, %) 2014-2019
Figure 28: Menswear Sales Value and Growth (ZAR billion, %) 2014-2019
Figure 29: Childrenswear Sales Value and Growth (ZAR billion, %) 2014-2019
Figure 30: Online Spend in Clothing and growth, 2014-2019
Figure 31: Online Share of Total Clothing Spend 2014 and 2019
Figure 32: Spending per Channel in Clothing (%) 2014 and 2019
Figure 33: Share of Footwear in overall Retail 2014 and 2019
Figure 34: Retail Sales Value and Growth (ZAR billion, %) of Footwear 2014-2019
Figure 35: Spend per Head on Footwear 2014 and 2019
Figure 36: Share of Footwear by Womens Footwear, Mens Footwear and Childrens Footwear 2014 and 2019
Figure 37: Womens Footwear Sales Value and Growth (ZAR billion, %) 2014-2019
Figure 38: Mens Footwear Sales Value and Growth (ZAR billion, %) 2014-2019
Figure 39: Childrens Footwear Sales Value and Growth (ZAR billion, %) 2014-2019
Figure 40: Online Spend in Footwear 2014-2019
Figure 41: Online Share of total Footwear Spend 2014 and 2019
Figure 42: Spending per Channel in Footwear (%) 2014 and 2019
Figure 43: South Africa Clothing Retail Sales and Forecast (ZAR mn), by Channel Group, 2009-2019
Figure 44: South Africa Clothing Retail Sales and Forecast (ZAR mn), by Sub-Category, 2009-2019
Figure 45: South Africa Footwear Retail Sales and Forecast (ZAR mn), by Channel Group, 2009-2019
Figure 46: South Africa Footwear Retail Sales and Forecast (ZAR mn), by Sub-Category, 2009-2019
Figure 47: The Triangulated Market Sizing Methodology
