Consumer and Market Insights: Meat Market in South Korea

Consumer and Market Insights: Meat Market in South Korea

Category : Food & Beverages
August  2015  Pages : 56



TOLL FREE
+1-971-202-1575
------------ Or -------------
help@researchbeam.com
Summary
The Consumer and Market Insights: Meat Market in South Korea report published by Canadean provides in-depth information on value and volume data by category and distribution channel. Leading brands, the most opportunistic foodservice channels, and packaging material and container consumption are also covered.

Key Findings
- Steady rise in GDP per capita to boost consumer spending in South Korea. The South Korean market is fragmented with many players.

- The Meat market in South Korea is forecast to register higher growth in value terms at a higher CAGR of 5.1% during 2014-2019.

- The Fresh Meat (Counter) category was the leading category by value consumption with 57.1% of the market share in 2014. However, the Ambient Meat category is forecast to register the fastest CAGR of 6.6% in local currency terms, during 2014-2019 

- Hypermarkets and Supermarkets was the leading distribution channel in the South Korean Meat market and it accounted for 68.0% of Meat distribution in 2014.

- Tray was the most commonly used container type accounting for 50.0% of the market share in 2014.

Synopsis
The report on the Meat sector in South Korea provides insights on high growth categories to target, trends in the usage of packaging materials, types, closures, and information on category level distribution and brands market shares.

What else is contained?

- Market data: Overall market value and volume data with growth analysis for 2014-2019

- Category coverage: Value and growth analysis for Ambient Meat, Chilled Raw Packaged-Processed, Chilled Raw Packaged meat- Whole Cuts , Cooked Meats-Processed, Cooked Meats-Counter, Fresh Meat(Counter) and Frozen Meat with inputs on individual segment share within each category and the change in their market share forecast for 2014-2019

- Leading players: Market share of brands and private labels, private label growth analysis during 2011-2014

- Distribution data: Value shares within each category through channels such as Hypermarkets and Supermarkets, Convenience Stores, Food and Drinks Specialists and more 

- Packaging data: usage of different packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging materials: flexible packaging, rigid plastics, rigid metal and others; containers: tray, tub, foil and others

- Consumer level trends: Top four consumer trends which influence Meat consumption

- Future outlook: Reviews and recommendations on how the market will shape up from 2014-2019

Reasons To Buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis 

- Existing and new players can analyse key distribution channels to identify and evaluate trends and opportunities

- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

- Access the key and most influential consumer trends driving Meat consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target

- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion

Table Of Contents
Introduction
Classifications and definitions
Methodology
Market Overview
Macroeconomic indicators - Population and age structure, GDP and Consumer Price Index
National retail and foodservice figures - Key Takeouts
Market value and volume for the South Korea Meat market
Historical and projected sales in the South Korea Meat market
Degree of trade up/down-trade in the South Korea Meat market
Comparison of South Korea Meat market compared to other key countries
Market volume of South Korea Meat by category
Historical and project market value of South Korea Meat by category
Winners and losers in the South Korea Meat market
Segment share of the category and change in market share in the South Korea Meat market
Penetration of private label, by categories, in the South Korea Meat market
Private label performance compare to national brands in the South Korea Meat market
Leading companies in the South Korea Meat market by category
Leading brands in the South Korea Meat market by category
Retailer and packaging
Leading retailers in the South Korea food market
Leading distribution channels in the South Korea Meat market
Leading distribution channels by category in the South Korea Meat market
South Korea Meat market by type of packaging
South Korea Meat market by type of packaging closure/outer
South Korea Meat market by type of packaging, forecasted
Demographic cohort consumption patterns
Overall consumption occasions by age and gender in the South Korea Meat market
Private Label consumption occasions by age and gender in the South Korea Meat market
Under/Over-consumption levels in the South Korea Meat market by gender and age
Consumption frequency by type of consumer in the South Korea Meat market by gender and age
Private label consumption by age and gender and comparison to overall consumption levels in in the South Korea Meat market
Consumer trend analysis
Degree of influence that consumer trends have on volume consumption in the South Korea Meat market
Market volume of the South Korea Meat market by category and trend
For leading trends in the South Korea Meat market
Degree of influence trend has on volume by consumption by key demographic
How the trend is influencing consumption in the South Korea Meat market
How to target the trend in the South Korea Meat market
How the trend will evolve in the South Korea Meat market
Innovation examples
New product examples launched in the South Korea Meat market
New product examples launched in the global Meat market
Actions and Recommendations
How to successfully target key trends in the South Korea Meat market
Appendix
Explanation of trends
Country context
Sector overview
Category data
Segment data
Packaging data
Category definitions
Segment definitions
Channel definitions
List Of Tables
Table 1: Country indicators - overall food value and volume, 2014
Table 2: Market value analysis in KRW and USD, 2009-2019
Table 3: Market volume growth analysis, 2014-2019
Table 4: Average prices (KRW) by category, 2014
Table 5: Segment level analysis by category, 2014
Table 6: Leading retailers and store count
Table 7: Leading brands by category, 2014
List Of Figures
Figure 1: Macro economic analysis: GDP per capita, Population , CPI(2009-2014), Age Profile (2014)
Figure 2: Foodservice transactions by sectors, profit and cost, 2014
Figure 3: Market value (KRW, USD) and volume analysis, 2009-2019
Figure 4: Consumers purchase behavior - Trading up/down, 2014
Figure 5: Market volume share analysis by categories, 2014
Figure 6: Growth analysis by category, 2009-2019
Figure 7: Change in market share by category, 2014-2019
Figure 8: Leading distribution channels, overall food, 2010-2013
Figure 9: Leading distribution channels by category, 2014
Figure 10: Packaging analysis - key packaging material, type, closure and outer, 2014
Figure 11: Growth in key packaging material, type, closure and outer, 2014-2019
Figure 12: Brand share growth, 2011-2014
Figure 13: Brand share analysis by categories, 2014
Figure 14: Examples - new product development
Enquiry Before Buy
image
Can´t read the image ? refresh here.