Consumer and Market Insights: Skincare in India

Consumer and Market Insights: Skincare in India

Category : Consumer Goods
Sub Category : Personal Care and Cosmetics
March  2016  Pages : 74



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Summary
Facial Care is the leading value category, accounting for more than three-fourth of the Skincare sales in 2015. Body care is the fastest growing value category during 2015-2020. Health and Beauty Stores is the leading distribution channel in the Indian Skincare market. The increasing disposable incomes of the middle class and the advancement of m-commerce will change the dynamics of the Indian Skincare market.

Key Findings
- Growing young population and rising disposable incomes will drive the growth of Skincare market in India.

- Private label products in the Facial Care category registered fastest growth during 2012-2015.

- Flexible Packaging is the most commonly used packaging material in the Indian Skincare market.

- The Indian Skincare market is led by international companies such as Unilever PLC and Oriflame Cosmetics Global S.A.

- Health and Beauty Stores and Hypermarkets and Supermarkets are the leading distribution channels for Skincare products in India.

Synopsis
Canadean's Consumer and Market Insights report on the Skincare market in India provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?

- Market data: Overall market value and volume data with growth analysis for 2010-2020

- Category coverage: Value and growth analysis for Body Care, Depilatories, Facial Care, Hand Care, and Make-Up Remover with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020

- Leading players: Market share  of brands from 2012-2015

- Distribution data: Percentage of sales within each category through distribution channels  such as Hypermarkets and Supermarkets, Convenience Stores, Health and Beauty Stores  and others in 2014 

- Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Rigid Plastics, Flexible Packaging, Glass, and others; container data for:  Tube, Tub, Bottle, Jar,  and others

Reasons To Buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis 

- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities 

- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

Table Of Contents
Introduction
- Report Scope

Country Context
- Macroeconomic indicators -Population and age structure, GDP and Consumer Price Index

Market Overview
- Value and volume analysis for the Indian Skincare market
- Historic and forecast consumption in the Indian Skincare market
- Volume analysis by category
- Historic and forecast value analysis by category
- Winners and losers by categories with change in market share
- Average category level pricing
- Segment share in a category (value terms) and change in market share

Retail Landscape and Key Distribution Channels
- Leading retailers in the Indian Cosmetics and Toiletries market
- Leading distribution channels (value terms) in the Indian Skincare market
- Leading distribution channels (value terms) by category

Packaging
- Skincare market by type of packaging material/container (in volume terms)
- Skincare market by type of packaging closure/outer (in volume terms)
- Skincare market by type of packaging, forecast (in volume terms)

Brand and Private Label Share
- Penetration of private label by categories in the Indian Skincare market
- Private label growth (in value terms) compared to national brands
- Market share of leading brands (in value terms) by category

Consumer trend analysis
- Canadean's consumer trend framework and explanation of the Sub-trends
- For key trends in the Indian Skincare market
- How the trend is influencing consumption in the Indian Skincare market
- How to target the trend in the Indian Skincare market
- How the trend will evolve in the Indian Skincare market
- Key target demographic and the rate and which the trend will evolve
- Key drivers in the market that will increasingly influence consumption

Innovation examples
- New products launched in the Indian Skincare market

Appendix
- Country context
- Category value and volume data
- Sector Overview
- Segment data
- Packaging data
- Category definitions
- Segment definitions
- Channel definitions
- Explanation of sub-trends
- Methodology
- About Canadean
List Of Tables
Table 1: Market value analysis in INR and US$, 2010-2020
Table 2: Market volume growth analysis, 2010-2020
Table 3: Exchange rate fluctuations: US$ to INR
Table 4: Average prices (INR and US$) by category, 2015
Table 5: Segment level analysis by category, 2015
Table 6: Leading retailers
Table 7: Leading brands by category, 2015
List Of Figures
Figure 1: Macro economic analysis: GDP per capita, Population, CPI (2010-2015), Age Profile (2015)
Figure 2: Market volume share analysis by categories, 2015
Figure 3: Growth analysis by category, 2010-2020
Figure 4: Change in market share by category, 2015-2020
Figure 5: Leading distribution channels, overall Cosmetics and Toiletries, 2011-2014
Figure 6: Leading distribution channels by category, 2015
Figure 7: Packaging analysis -key packaging material, type, closure and outer, 2015
Figure 8: Growth in key packaging material, type, closure and outer, 2015-2020
Figure 9: Private label penetration by categories, 2015
Figure 10: Private label and brand share growth, 2012-2015
Figure 11: Brand share analysis by categories, 2015
Enquiry Before Buy
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