SYNOPSIS
Published by Canadean, this Quarterly Beverage Tracker report provides a detailed analysis of the latest developments in the Denmark beverage market SUMMARY
Why was the report written?
In the current climate of economic uncertainty and market volatility companies need to know about more than just data. This report provides a complete overview of all commercial beverage consumption trends, latest market developments and an economic mood indicator
What is the current market landscape and what is changing?
The Danish market shaped by 2013 tax rises, where fat tax repealed but soft drinks tax and beer and wine taxes rose again. Private Label products have provided a boost to the dairy market.
What are the key drivers behind recent market changes?
The key influence in the Danish market performance continues to be the tax increases implemented at the beginning of the year; however there were signs that some of the dramatic falls in demand seen earlier in the year have not settled down. Government announced a U-turn on the fat tax during the quarter and have opted to scrap plans to introduce a sugar tax. However this is not the case for the tax on soft drinks, beer and wine, which has increased.
What makes this report unique and essential to read?
Designed for clients who want to understand the latest trends in the Denmark beverage industry and want more detail and analysis on this data. Canadean’s Denmark Quarterly Beverage Tracker report is ideal for benchmarking total market vs retail audit data and is an essential tool for keeping up-to-date with the latest industry and market developments
SCOPE
Readers are provided with a summary snap shot table showing category growth in Q4 2012 vs Q4 2011, together with provisional 2012 volumes and latest 2013 forecasts
An economic mood indicator, completed by Canadean’s local consultant, examines (on a scale of one to five) whether confidence levels in the industry are better or worse than the previous quarter, whether net prices are rising or falling and how Private Label products have performed versus the rest of the market.
Key highlights of the last quarter’s commercial beverage performance are identified and the key market drivers examined
Volumes for Q4 2012 vs Q4 2011, Provisional 2012 volumes, moving annual totals (MAT) and 2013 Forecasts are provided for each individual beverage category, together with supporting text on quarterly performance and forecast assumptions. More granular data is provided for the Carbonates category, with data split by regular vs low calorie, and by key flavours. Significant activity in the soft drinks industry is covered including recent new product introductions (detailing flavour, pack type, pack size, retail price and selected pack shots) and the latest industry news.
This quarters special focus is on Functional Soft Drinks and Healthy Innovation
REASONS TO BUY
NA
List Of Content
Canadean Denmark Quarterly Beverage Tracker
AT A GLANCE - QUARTERLY PERFORMANCE AND LATEST FORECAST
HIGHLIGHTS
MARKET DRIVERS
MARKET TRENDS
SOFT DRINKS
Packaged Water
Bulk/HOD Water
Carbonates
Juice
Nectars
Still Drinks
Squash/Syrups
Iced/Rtd Tea Drinks
Iced Rtd Coffee Drinks
Sports Drinks
Energy Drinks
ALCOHOLIC DRINKS
Beer
Cider
Wine
Spirits
Other Alcoholic Beverages
DAIRY DRINKS
White Milk
Cultured Dairy Drinks
Flavoured Milk
Soymilk
HOT BEVERAGES
Hot Coffee
Hot Tea
SOFT DRINKS QUARTERLY UPDATE
Packaging/Legislation News
NEW PRODUCTS & PHOTO SHOTS
FOCUS ON FUNCTIONAL SOFT DRINKS AND HEALTHY INNOVATION
DATA TABLES
Commercial Beverages Market Trends - Million Litres, 2012P-2013F
Commercial Beverages Market Trends - Million Unit Cases, 2012P-2013F
Soft Drinks Market Trends - Million Litres, 2012P-2013F
Soft Drinks Market Trends - Million Unit Cases, 2012P-2013F
Carbonates Market Trends - Million Litres, 2012P-2013F
Carbonates Market Trends - Million Unit Cases, 2012P-2013F
List Of Table
Commercial Beverages Market Trends - Million Litres, 2012P-2013F
Commercial Beverages Market Trends - Million Unit Cases, 2012P-2013F
Soft Drinks Market Trends - Million Litres, 2012P-2013F
Soft Drinks Market Trends - Million Unit Cases, 2012P-2013F
Carbonates Market Trends - Million Litres, 2012P-2013F
Carbonates Market Trends - Million Unit Cases, 2012P-2013F
AT A GLANCE - QUARTERLY PERFORMANCE AND LATEST FORECAST
List Of Figures
New Products and Photo Shots
