Energy Drink Market in the US 2012-2016

Energy Drink Market in the US 2012-2016

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TechNavio's analysts forecast the Energy Drink market in the US to grow at a CAGR of 12.9 percent over the period 2012-2016. One of the key factors contributing to this market growth is the increasing global urbanization. This market has also been witnessing the emergence of energy drinks that contain natural ingredients. However, health risks associated with the consumption of energy drinks could pose a challenge to the growth of this market. 
TechNavio's report, the Energy Drink Market in the US 2012-2016, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the Energy Drink market in the US landscape and its growth prospects in the coming years. The report also includes a discussion of the key vendors operating in this market.
The key vendors dominating this space include Living Essentials LLC, Monster Beverage Corp., PepsiCo Inc., Red Bull GmbH, and Rockstar Inc.
The other vendor mentioned in this report is The Coca Cola Co. 
Key questions answered in this report:
What will the market size be in 2015 and at what will be the growth rate?
What are key market trends?
What is driving this market?
What are the challenges to market growth?
Who are the key vendors in this market space?
What are the market opportunities and threats faced by key vendors?
What are the strengths and weaknesses of each of these key vendors?
You can request one free hour of our analyst’s time when you purchase this market report. Details provided within the report.

 

01. Executive Summary

02. List of Abbreviations

03. Introduction

04. Market Research Methodology


Market Research Process

Research Design

Research Methodology

05. Scope of the Report

Market Overview

Product Offerings

06. Market Landscape

06.1 Market Size and Forecast by Revenue

06.2 Five Forces Analysis

07. Market Segmentation

07.1 Energy Drink Market in the US- Segmentation by Products

07.2 Energy Drink Segment in the US

Market Size and Forecast

07.3 Energy Shots Segment

Market Size and Forecast

07.4 Energy Drink Mixes Segment

07.5 Energy Drink Market in the US- Segmentation by Retail Outlets

08. Vendor Landscape

09. Buying Criteria

10. Market Growth Drivers

11. Drivers and their Impact

12. Market Challenges

13. Impact of Drivers and Challenges

14. Market Trends

15. Key Vendor Analysis


15.1 Living Essentials LLC

Business Overview

Key Information

SWOT Analysis

15.2 Monster Beverage Corp.

Business Overview

Key Information

SWOT Analysis

15.3 PepsiCo Inc.

Business Overview

Key Information

SWOT Analysis

15.4 Red Bull GmbH

Business Overview

Key Information

SWOT Analysis

15.5 Rockstar Inc.

Business Overview

Key Information

SWOT Analysis

16. Other Reports in this Series



List of Exhibits

Exhibit 1: Global Beverage Market Segmentation by Product 2012

Exhibit 2: Market Research Methodology

Exhibit 3: Energy Drink market in the US 2012-2016 (US$ billion)

Exhibit 4: Energy Drink Market in the US Segmentation by Products 2012-2016

Exhibit 5: Energy Drink Market in the US Segmentation by Products 2012-2016 (US$ billion)

Exhibit 6: Energy Drink Segment in the US 2012-2016 (US$ billion)

Exhibit 7: Energy Shots Segment in the US 2012-2016 (US$ billion)

Exhibit 8: Energy Drink Mixes Segment in the US 2012-2016 (US$ billion)

Exhibit 9: Energy Drink Market in the US- Segmentation by Retail Outlets 2012

Exhibit 10: Energy Drink market in the US Segmentation by Vendor 2012

Exhibit 11: Department Segmentation of Monster Beverage Corp.

Exhibit 12: Product Mix of PepsiCo.

Exhibit 13: Business Segmentation of PepsiCo. Inc.



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