Synopsis
• Market Focus – The Suncare Market in Denmark, to 2016 is the result of Canadean’s extensive market research
• The report presents quantitative analysis on Suncare consumption trends in Denmark, covering Suncare consumption volumes and values at market and category level for the latest financial year (current year) and the extreme ends of the historical and forecast periods. The report also presents the current year’s data for top brands and distribution channels
• This report brings together Canadean Intelligence's research, modeling and analysis expertise in order to develop the market data. This allows domestic and foreign companies to identify the market dynamics and to understand which categories and segments are showing growth in the coming years
Scope
Detailed category coverage is provided, covering three product segments that include: After-Sun, Self-Tan, and Sun Protection.
Detailed product sales segmentation is provided for both volume and value data, and the current year’s data for leading brands and distribution channels at category level.
Future forecasts allow marketers to understand the future pattern of market trends, from winners and losers to category dynamics and thereby quickly and easily identify the key areas in which they want to compete in the future.
Summary
Why was the report written?
• This report provides authoritative and granular data on the Suncare market in Denmark to help marketers understand the trends and the underlying reasons behind them
• Based upon primary and secondary research to provide comprehensive and granular data, this report allows marketers to confidently update their strategic and tactical plans
What is the current market landscape and what is changing?
• This report provides authoritative and granular data on the Suncare market in Denmark to help marketers understand the trends and the underlying reasons behind them
• Based upon primary and secondary research to provide comprehensive and granular data, this report allows marketers to confidently update their strategic and tactical plans
What are the key drivers behind recent market changes?
This report examines the components of change in the market by looking at historic and future growth patterns including the effects of consumers’ behavior on total volumes, values, brands selected and types of product chosen.
What makes this report unique and essential to read?
The report provides the latest data on market dynamics in the Danish Suncare market, providing marketers with the essential data to understand their own, and their competitors’, position in the market and the information to accurately identify where to compete in the future.
Reasons To Buy
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Table Of Contents
1 Introduction
1.1 What is this Report About?
1.2 Definitions
1.2.1 Category definitions
1.2.2 Distribution Channel definitions
1.2.3 Volume Units and Aggregations
1.2.4 Methodology Summary
2 Denmark Suncare Market Overview
2.1 Suncare Market Analysis by Value
2.1.1 Overall Suncare Market Value
2.1.2 Suncare Market Valueby Category
2.2 Suncare Market Analysis by Volume
2.2.1 Overall Suncare Market Volume
2.2.2 Suncare Market Volume by Category
3 Denmark After-Sun Market Overview
3.1 After-Sun Value Analysis
3.1.1 After-Sun Market by Value
3.2 After-Sun Volume Analysis
3.2.1 After-Sun Market by Volume
3.3 After-Sun Market Value Analysis by Brands, 2011
3.4 After-Sun Market Value by Distribution Channel, 2011
4 Denmark Self-Tan Market Overview
4.1 Self-Tan Value Analysis
4.1.1 Self-Tan Market by Value
4.2 Self-Tan Volume Analysis
4.2.1 Self-Tan Market by Volume
4.3 Self-Tan Market Value Analysis by Brands, 2011
4.4 Self-Tan Market Value by Distribution Channel, 2011
5 Denmark Sun Protection Market Overview
5.1 Sun Protection Value Analysis
5.1.1 Sun Protection Market by Value
5.2 Sun Protection Volume Analysis
5.2.1 Sun Protector Market by Volume
5.3 Sun Protection Market Value Analysis by Brands, 2011
5.4 Sun Protection Market Value by Distribution Channel, 2011
6 Appendix
6.1 About Canadean
6.2 Disclaimer
List Of Tables
Table 1: Category definitions – Suncare Market
Table 2: Distribution Channel definitions – Suncare Market
Table 3: Volume Units for Suncare Market
Table 4: Denmark Suncare Market Value (DKK m)
Table 5: Denmark Suncare Market Value (USD m)
Table 6: Denmark Suncare Market Value (DKK m) by Category
Table 7: Denmark Suncare Market Value (USD m) by Category
Table 8: Denmark Suncare Market Volume (Units m)
Table 9: Denmark Suncare Market Volume (Units m) by Category
Table 10: Denmark After-Sun Market Value (DKK m)
Table 11: Denmark After-Sun Market Value (USD m)
Table 12: Denmark After-Sun Market Volume (Units m)
Table 13: Denmark After-Sun Market Value by Brands (DKK m), 2011
Table 14: Denmark After-Sun Market Value by Brands (USD m), 2011
Table 15: Denmark After-Sun Market Value by Distribution Channel (DKK m), 2011
Table 16: Denmark After-Sun Market Value by Distribution Channel (USD m), 2011
Table 17: Denmark Self-Tan Market Value (DKK m)
Table 18: Denmark Self-Tan Market Value (USD m)
Table 19: Denmark Self-Tan Market Volume (Units m)
Table 20: Denmark Self-Tan Market Value by Brands (DKK m), 2011
Table 21: Denmark Self-Tan Market Value by Brands (USD m), 2011
Table 22: Denmark Self-Tan Market Value by Distribution Channel (DKK m), 2011
Table 23: Denmark Self-Tan Market Value by Distribution Channel (USD m), 2011
Table 24: Denmark Sun Protection Market Value (DKK m)
Table 25: Denmark Sun Protection Market Value (USD m)
Table 26: Denmark Sun Protection Market Volume (Units m)
Table 27: Denmark Sun Protection Market Value by Brands (DKK m), 2011
Table 28: Denmark Sun Protection Market Value by Brands (USD m), 2011
Table 29: Denmark Sun Protection Market Value by Distribution Channel (USD m), 2011
Table 30: Denmark Sun Protection Market Value by Distribution Channel (USD m), 2011
List Of Figures
Figure 1: Denmark Suncare Market Value (DKK m)
Figure 2: Denmark Suncare Market Value (DKK m) by Category
Figure 3: Denmark Suncare Market Share (%) by Category
Figure 4: Denmark Suncare Market Volume (Units m)
Figure 5: Denmark Suncare Market Volume (Units m) by Category
Figure 6: Denmark After-Sun Market Value (DKK m)
Figure 7: Denmark After-Sun Market Volume (Units m)
Figure 8: Denmark After-Sun Market Value by Brands (DKK m), 2011
Figure 9: Denmark After-Sun Market Value by Distribution Channel (DKK m), 2011
Figure 10: Denmark Self-Tan Market Value (DKK m)
Figure 11: Denmark Self-Tan Market Volume (Units m)
Figure 12: Denmark Self-Tan Market Value by Brands (DKK m), 2011
Figure 13: Denmark Self-Tan Market Value by Distribution Channel (DKK m), 2011
Figure 14: Denmark Sun Protection Market Value (DKK m)
Figure 15: Denmark Sun Protection Market Volume (Units m)
Figure 16: Denmark Sun Protection Market Value by Brands (DKK m), 2011
Figure 17: Denmark Sun Protection Market Value by Distribution Channel (DKK m), 2011
