Mobile Device Management (MDM) represents solutions that secure, monitor, manage and support mobile/wireless devices deployed across mobile network operators (MNO), other service providers and enterprise companies. MDM is a useful tool for a MNO to manage the many different device types across their network. It is also useful for MNO to manage periodically required device updates and administration.
In the increasingly complex world of enterprise mobility, MDM is becoming a necessity to manage various issues, most notably the current trend towards Bring Your Own Device (BYOD) in which employees are allowed to choose their mobile/wireless devices to use for work purposes. MDM provides a management and administrative layer to the enterprise to provide, among other things, a secure environment for corporate data and assets.
1 Chapter 1: Introduction 8
1.1 Executive Summary 8
1.2 Topics Covered 10
1.3 Key Findings 11
1.4 Key Questions Answered 12
1.5 Target Audience 12
1.6 Companies Mentioned 13
2 Chapter 2: Mobile Device Management Technology 14
2.1 MDM Introduction 14
2.1.1 Bring Your Own Device (BYOD) 19
2.1.2 History of MDM 21
2.1.3 Bring Your Own Tablet 23
2.1.4 Consumerization of IT 30
2.2 MDM Challenges 31
2.3 MDM in the Cloud 33
2.4 MDM for the Enterprise 37
2.4.1 SWOT Analysis 39
2.4.2 MDM and Mobile Operators 43
3 Chapter 3: MDM Market Environment 46
3.1 Key Market Drivers 46
3.1.1 The Increasing Demand for MDM 46
3.1.2 CapEX and OpEX Reduction 50
3.1.3 Security Management 52
3.2 Market Barriers & Challenges 53
3.2.1 Security Considerations 53
3.2.2 Interference Management 54
4 Chapter 4: MDM Provider Profiles and SWOT Analysis 55
4.1 MDM Ecosystem 57
4.2 MDM Vendors Strategies 58
4.3 Key Players Rank in MDM 58
4.4 Airwatch LLC 60
4.4.1 Business Overview 60
4.4.2 SWOT Analysis 61
4.5 Good Technology Inc. 61
4.5.1 Business Overview 61
4.5.2 SWOT Analysis 62
4.6 Fiberlink Communication Corp 63
4.6.1 Business Overview 63
4.6.2 SWOT Analysis 63
4.7 MobileIron inc 64
4.7.1 Business Overview 64
4.7.2 SWOT Analysis 65
4.1 Vendor Product Portfolio and Strategy 66
4.1.1 MobileIron inc 66
4.1.2 Fiberlink Communication Corp 67
4.1.3 Good Technology Inc 67
4.1.4 AirWatch LLC 67
5 Chapter 5: OTT Vendor Solutions for Enterprise MDM 68
5.1 Armor5 68
5.1.1 Company Description 68
5.1.2 Cloud Based Solution 68
5.1.3 Zero Touch Deployment Model 69
5.1.4 Best Security: Reduce Attack Surface 74
5.1.5 SWOT Analysis 75
5.1.5.1 Strengths & Opportunities 75
5.1.5.2 Weaknesses & Threats 76
5.2 Domo 78
5.2.1 Company Description 78
5.2.2 Business Intelligence (BI) vs. Big Data & Analytics 79
5.2.3 BI Dashboard and Executive Management Platform 80
5.2.4 SWOT Analysis 82
5.2.4.1 Strengths & Opportunities 82
5.2.4.2 Weaknesses & Threats 83
5.3 Divide by Enterproid 83
5.3.1 Company Description 83
5.3.2 Divide Platform 84
5.3.3 Virtualization & Device Management 86
5.3.4 Work-Life Balance & Divide Platform 87
5.3.5 SWOT Analysis 89
5.3.5.1 Strengths & Opportunities 89
5.3.5.2 Weaknesses & Threats 89
5.4 MobileSpaces 90
5.4.1 Company Description 90
5.4.2 Enterprise App Sore, Employee Privacy and BYOD Solution 90
5.4.3 SWOT Analysis 92
5.4.3.1 Strengths & Opportunities 92
5.4.3.2 Weaknesses & Threats 92
5.5 Mocana 93
5.5.1 Company Description 93
5.5.2 Solution Approach 93
5.5.3 Product & Service Paradigm 94
5.5.4 Industry Service Horizon 94
5.5.5 Solution Framework 95
5.5.6 Mobile App Protection & BYOD 96
5.5.7 App Wrapping Solution and Mocana Partnership with Apperian 98
5.5.8 SWOT Analysis for MAP 100
5.5.8.1 Strength & Opportunities 100
5.5.8.2 Weaknesses & Threats 100
5.6 Apperian 100
5.6.1 Company Description 100
5.6.2 MAM Platform and EASE 101
5.6.3 SWOT Analysis 103
5.6.3.1 Strengths & Opportunities 103
5.6.3.2 Weaknesses & Threats 103
5.7 Roambi 104
5.7.1 Company Description 104
5.7.2 Roambi Flow 104
6 Chapter 6: MDM Market Analysis 106
6.1 MDM Enterprise Software Market by End-user Segmentation 106
6.2 The Global MDM Market: 2014 – 2019 107
6.2.1 Global MDM Revenue: 2014 – 2019 107
6.2.2 Regional Outlook of the Market: 2014 - 2019 109
6.2.3 Asia Pacific (2014-2019) 109
6.2.4 Europe 111
6.2.5 Middle East & Africa 113
List of Figures
Table 1 Global MDM market 2014-2018 107
Table 2 Asia Pacific MDM market 2014-2019 109
Table 3 Europe MDM market revenues 2014-2019 111
Table 4 Middle East and Africa MDM market 2014-2019 113
List of Tables
Figure 1 Typical Architecture for BYOD 26
Figure 2 Architecture for BYOT technology 28
Figure 3 BYOD % Company Reports Cost Increased due to BYOD 38
Figure 4 Business % Consider Using Personal Devices as Corporate Security Risk 47
Figure 5 Professionals Using at least Two or More Devices for Work 2013 – 2015 49
Figure 6 Employee Beliefs: Right vs. Want to Break Company Rule vs. Dislike MDM on Device 51
Figure 7 Personal Mobile Devices in Today’s Workplace 53
Figure 8: Zero Touch Model 70
Figure 9: CloudSpace Architecture 71
Figure 10: Web Virtualization Engine (WVE) Architecture 72
Figure 11: Interactive Dashboard for Enterprise 76
Figure 12: Cross-Platform view of BI Dashboard 82
Figure 13: Divide Screenshot 85
Figure 14: Work-life Separation Interface of Divide 88
Figure 15: Native Apps screenshot on Smartphone 91
Figure 16: Product & Service Screenshot 94
Figure 17: Industry Coverage Screenshot 95
Figure 18: Mocana Solution Framework 96
Figure 19: MAP Framework 98
Figure 20: EASE Admin Portal 102
Figure 21: Roambi Flow screenshot 105
Figure 22 Global MDM Market 2014-2019 108
Figure 23 Asia Pacific Market 110
Figure 24 Europe MDM market 112
Figure 25 ME and Africa MDM Market 114
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