2015 Global Paints and Coatings Market Outlook and Leading Suppliers Strategies, Marketing Tactics, and Technological Know How

The report provides a worldwide strategic overview of the paints and coatings market, including: Sales forecasts for major market segments. Sales forecasts for key geographic regions: North America, Europe, Asia Pacific, Latin America, Africa, Mideast. In addition, the report reviews the major U.S. and international regulatory, technological, economic, demographic, and social trends with potentially significant impact on the paints and coatings industry during the next five years, including discussion of such key issues as industry consolidation, market globalization, environmental regulations and others. The companies analyzed in the report include: AkzoNobel, BASF, DuPont, Henkel, Kansai Paint, Nippon Paint, PPG, RPM, Sherwin-Williams, and Valspar. The company profiles include: Specific business, new product development and marketing strategies. Major strengths and weaknesses, e.g., managerial, organizational,marketing and product development. Anticipated acquisitions, joint ventures and divestitures. Promotional tactics. Distribution approaches. Product service and support. Customer relations. Internally developed and acquired technologies, processes, and related capabilities. Proprietary technologies and patent litigations. Contains 142 pages and 3 tables