2015 Shimadzu: Global Challenges, Technological Capabilities, Marketing Tactics, and Strategic Direction in the Diagnostic Imaging Sector

  • Category : Medical Devices
  • Published On : June   2015
  • Pages : 65
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The strategic assessment of Shimadzu, one of the world's leading diagnostic imaging companies, provides significant competitor information, analysis, and insight critical to the development and implementation of effective marketing and R&D programs. The new report from VPGMarketResearch presents a comprehensive analysis of the company's performance, capabilities, goals, and strategies in the global diagnostic imaging market.


SECTION I: EXECUTIVE SUMMARY


SECTION II: BUSINESS ORGANIZATION

 - History of the company’s diagnostic imaging business evolution, which is important to

   understanding the corporate culture, management mentality and strategies.

 - Recent acquisitions, divestitures and major organizational changes.

 

SECTION III: FACILITIES AND EMPLOYEES  


SECTION IV: TECHNOLOGICAL KNOW-HOW

 

SECTION V: PRODUCT PORTFOLIO

 - Placements and installed base of major systems in the U.S. and abroad, by modality.

 - Review of major product lines.  


SECTION VI: MARKETING TACTICS



SECTION VII: FINANCIAL ANALYSIS

 - Estimated sales and operating profit by division, geographic region and product line.

 - Five-year sales and operating profit performance.


SECTION VIII: R&D EXPENDITURES AND MAJOR PROGRAMS



SECTION IX: COLLABORATIVE ARRANGEMENTS

 - Joint ventures, distribution, O.E.M. and licensing partners, both industrial and academic.

 - Terms of collaborative agreements and specific products involved.


SECTION X: STRATEGIC DIRECTION


List of Tables


Shimadzu Revenue by Product Category


Shimadzu Operating Profit by Product Category


Shimadzu Medical Systems Sales by Country


Shimadzu Medical Systems Worldwide Sales by Modality/Business


Shimadzu Imaging Systems Sales by Modality/Business and Geographic Region


Shimadzu Imaging Systems Placements and Installed Base by Modality and Geographic Region


Contains 65 pages and 6 tables

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