Virtual Tour: Central

  • Category : Retail
  • Published On : December   2014
  • Pages : 295
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Summary
Virtual Tour: Central gives the reader details on the outlet design of the Central store in Bangalore, India. The report aims to provide a virtual tour of the store using pictures of shelving and the layout of individual product categories

Key Findings
• Nearby competitors: Pantaloons is present at short distance

• Central is one of the only department stores in India, which operates a multi-floor format with extensive product ranges in apparels, accessories, luggage, and the leather goods market

• The in house radio called Radio Central informs customers exclusive offers of the day

Synopsis
• The report gives details on the overall store layout, as well as images of shelving and the layout of individual product categories.

• Details on the overall store layout, and the layout of different floors, if any.

• Images of shelving and the layout of individual product categories.

Reasons To Buy
• The report helps companies to understand and benchmark various store layouts and product shelving patterns adopted by the company in India

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