Consumer and Market Insights: Prepared Meals Market in Czech Republic

Summary
This report brings together consumer insight and market data to provide a comprehensive brief of the Czech Republican Prepared Meals sector. This allows for the rapid identification of key growth opportunities across major Prepared Meals categories and their packaging.

Key Findings
- The growing economy and rising consumer confidence to present opportunities for packaged goods market.

- Ready Meals is the most consumed Prepared Meals category in Czech Republic.

- Hypermarkets and Supermarkets is the leading distribution channel in Czech Republic's Food market.

- Flexible Packaging is the most used packaging material in the Prepared Meals market.

- Vesela Pastyrka is the leading brand in the Ready Meals category.

Synopsis
The Prepared Meals market in Czech Republic registered high growth rate supported by improving economy and its large base of working population. Ready Meals is forecast to be the largest and highest growing category during the period 2014-2019. Vesela Pastyrka and Frost food are the most popular brands in the Ready meals and Pizza category respectively.

Reasons To Buy
This overview of the consumer and market dynamics of the Czech Republican Prepared Meals sector allows new entrants and established companies to gain rapid and comprehensive insight into the current state of the market.