Chinese Markets for Fast Food

TABLE OF CONTENTS

I. INTRODUCTION

Report Scope and Methodology

Executive Summary

II. BUSINESS ENVIRONMENT

Economic Outlook

Key Economic Indicators

Industrial Output

Population and Labor

Foreign Investment

Foreign Trade

Financial and Tax Regulations

Banking System and Regulations

Foreign Exchange

Taxes, Tariff and Custom Duties

III. FAST FOOD INDUSTRY ASSESSMENTS

Fast Food Industry Structure

Market Size

Major Company Sales

Market Share of Key Companies

Labor Costs

Potential Entrants

Major Foreign Investments

IV. FAST FOOD SALES VOLUMES AND FORECASTS

Overview

Fast Food Restaurants

Chinese Style Fast Food

Market Outlooks

Revenues and Forecasts

Consumer Taste Preferences

Pricing Trends

Korean Cuisines

Market Outlooks

Revenues and Forecasts

Consumer Taste Preferences

Pricing Trends

Japanese Cuisines

Market Outlooks

Revenues and Forecasts

Consumer Taste Preferences

Pricing Trends

Other Asian Cuisines

Market Outlooks

Revenues and Forecasts

Consumer Taste Preferences

Pricing Trends

Middle Eastern Cuisines

Market Outlooks

Revenues and Forecasts

Consumer Taste Preferences

Pricing Trends

Western Fast Food Chains

Market Outlooks

Revenues and Forecasts

Consumer Taste Preferences

Pricing Trends

Major Restaurant Chains

McDonald’s

KFC

Pizza Hut

Burger Kings

Others

Tea and Coffee Shops

Tea Houses

Market Outlooks

Revenues and Forecasts

Consumer Taste Preferences

Pricing Trends

Coffee Shops

Market Outlooks

Revenues and Forecasts

Consumer Taste Preferences

Pricing Trends

Juice Bars

Market Outlooks

Revenues and Forecasts

Consumer Taste Preferences

Pricing Trends

V. FAST FOOD MARKET OUTLOOKS

Fast Food Markets Outlook Overview

Government Food Packaging Regulations

Population by Region

Northeast

North

Southeast

Central South

West

Population by Age Group

Consumer Spending Trends

Fast Food Revenues by Region

Northeast

North

Southeast

Central South

West

Tea, Coffee Shops and Juice Bar Revenues by Region

Northeast

North

Southeast

Central South

West

VI. MARKETING STRATEGIES

Market Entry Channels

Exporting to China

Export Market Overview

Chinese Trading Practice

Trading Companies

Import Restrictions in China

Technology Licensing

Technology Licensing Overview

Intellectual Property Protection

Joint Venture

Joint Venture Overview

Advantages and Disadvantages

Wholly Owned Enterprises

Foreign Wholly Owned Enterprises Overview

Advantages and Disadvantages

Other Market Entry Channels

Setting up Sales Offices

Selling to China through Attending Trade Fairs

Contacting Chinese Companies

Advertising

Market Entry Strategies

Understanding Differences

Business Practice Differences

Knowledge of Regulations and Restrictions

Dealing with Governments

VII. FAST FOOD PRODUCER DIRECTORY

Fast Food Company Profiles

Research Institutions and Associations

LIST OF TABLES

I. INTRODUCTION

Economic Outlook Summary

Fast Food Supply and Demand Summary

II. BUSINESS ENVIRONMENT

Key Economic Indicators

Industrial Output

Population and Labor Force Trends

Foreign Investment and Loans

Foreign Trade

Key Commodity Exports from China

China’s Exports to its Leading Trade Partners

Key Commodity Imports into China

China’s Imports from Its Leading Trade Partners

III. FAST FOOD INDUSTRY ASSESSMENTS

Major Company Sales and Location

The Major Fast Food Company Market Share and Location

Major Foreign Investments

IV. FAST FOOD PRODUCTION AND DEMAND

Fast Food Restaurants

Chinese Style Fast Food

Revenues and Forecasts

Korean Cuisines

Revenues and Forecasts

Japanese Cuisines

Revenues and Forecasts

Other Asian Cuisines

Revenues and Forecasts

Middle Eastern Cuisines

Revenues and Forecasts

Western Fast Food Chains

Revenues and Forecasts

Major Restaurant Chains

McDonald’s

KFC

Pizza Hut

Burger Kings

Others

Tea and Coffee Shops

Tea Houses

Revenues and Forecasts

Coffee Shops

Revenues and Forecasts

Juice Bars

Revenues and Forecasts

V. FAST FOOD CONSUMPTION BY MARKET

Fast Food Revenues by Region

Northeast

North

Southeast

Central South

West

Tea, Coffee Shops and Juice Bar Revenues by Region

Northeast

North

Southeast

Central South

West

Population by Region

Northeast

North

Southeast

Central South

West

Population by Age Group

LIST OF CHARTS

Fast Food Production and Demand Summary

China’s GDP and Industrial Output

Population Trends

Industrial Output by Ownership

Foreign Investments and Loans

China’s Imports and Exports

Key Commodity Exports from China

Key Commodity Imports into China

The Consumer Spending Trends of Fast Food

The Outlook of Fast Food Industry

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