About Meetings, Incentives, Conventions, and Exhibitions (MICE)
Meetings, incentives, conferences, and exhibitions (MICE) are events and activities that involve attendees who share a common interest and gather in a place. The place for the gathering needs to be a venue arranged beforehand. The venue will provide space and facilities necessary to satisfy the needs of those who attend the gathering. MICE have been one of the most critical aspects of the global business travel market. It is used by the companies for various purposes such as marketing of new products that are being launched, discussing the performance of various verticals of the company operating across the globe, as well as attending conferences and seminars to motivate employees. The market has also demonstrated tremendous resilience by maintaining a slow and steady growth despite the increasing incidences of terrorist attacks and instability of economies worldwide during the forecast period.
Technavio’s analysts forecast the global meetings, incentives, conventions, and exhibitions (MICE) market to grow at a CAGR of 6.93% during the period 2017-2021.
Covered in this report
The report covers the present scenario and the growth prospects of the global meetings, incentives, conventions, and exhibitions (MICE) market for 2017-2021. To calculate the market size, the report considers the revenue generated from the meetings, incentives, conventions, and exhibitions (MICE).
The market is divided into the following segments based on geography:
• Americas
• APAC
• EMEA
Technavio's report, Global Meetings, Incentives, Conventions, and Exhibitions (MICE) Market 2017-2021, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.
Key vendors
• Capita Travel and Events
• CWT Meetings & Events
• IBTM Events
• Interpublic Group of Companies (IPG)
Other prominent vendors
• ATPI
• BCD Meetings and Events
• cievents
• Freeman
• Grass Roots Meetings and Events
• Questex
Market driver
• Digitalization of travel payments
• For a full, detailed list, view our report
Market challenge
• Threat from growing terrorism
• For a full, detailed list, view our report
Market trend
• Personalization of guest data
• For a full, detailed list, view our report
Key questions answered in this report
• What will the market size be in 2021 and what will the growth rate be?
• What are the key market trends?
• What is driving this market?
• What are the challenges to market growth?
• Who are the key vendors in this market space?
You can request one free hour of our analyst’s time when you purchase this market report. Details are provided within the report.
Table of Contents
PART 01: EXECUTIVE SUMMARY
PART 02: SCOPE OF THE REPORT
PART 03: RESEARCH METHODOLOGY
PART 04: INTRODUCTION
• Market outline
PART 05: MARKET LANDSCAPE
• Market ecosystem
• Market characteristics
• Market segmentation analysis
PART 06: MARKET SIZING
• Market definition
• Market sizing 2016
• Market size and forecast 2016-2021
PART 07: FIVE FORCES ANALYSIS
• Bargaining power of buyers
• Bargaining power of suppliers
• Threat of new entrants
• Threat of substitutes
• Threat of rivalry
• Market condition
PART 08: MARKET SEGMENTATION BY TYPE
• Segmentation by type
• Comparison by type
• Meeting – Market size and forecast 2016-2021
• Incentive – Market size and forecast 2016-2021
• Exhibition – Market size and forecast 2016-2021
• Convention – Market size and forecast 2016-2021
• Market opportunity by type
PART 09: MARKET SEGMENTATION BY PRODUCT
• Segmentation by services
• Comparison by service
• Hospitality – Market size and forecast 2016-2021
• Transportation – Market size and forecast 2016-2021
• Retail – Market size and forecast 2016-2021
• Entertainment – Market size and forecast 2016-2021
• Market opportunity by service
PART 10: CUSTOMER LANDSCAPE
PART 11: REGIONAL LANDSCAPE
• Geographical segmentation
• Regional comparison
• Americas – Market size and forecast 2016-2021
• EMEA – Market size and forecast 2016-2021
• APAC – Market size and forecast 2016-2021
• Key leading countries
• Market opportunity
PART 12: BUYING CRITERIA
• Buying criteria of MICE
PART 13: DECISION FRAMEWORK
PART 14: DRIVERS AND CHALLENGES
• Market drivers
• Market challenges
PART 15: MARKET TRENDS
• Acceptance of online travel agencies
• Personalization of guest data
• Launch of low-cost airlines
• Growing demand for leisure travel
PART 16: VENDOR LANDSCAPE
• Competitive scenario
PART 17: VENDOR ANALYSIS
• Vendors covered
• Vendor classification
• Market positioning of vendors
• Capita Travel and Events
• CWT Meetings & Events
• IBTM Events
• IPG
PART 18: APPENDIX
• List of abbreviations
List of Exhibits
Exhibit 01: Parent market
Exhibit 02: Related market
Exhibit 03: Global business travel market
Exhibit 04: Market characteristics
Exhibit 05: Market segments
Exhibit 06: Market definition - Inclusions and exclusions checklist
Exhibit 07: Market size 2016
Exhibit 08: Validation techniques employed for market sizing 2016
Exhibit 09: Global – Market size and forecast 2016-2021 ($ bn)
Exhibit 10: Global – Year-over-year growth 2017-2021 (%)
Exhibit 11: Five forces analysis 2016
Exhibit 12: Five forces analysis 2021
Exhibit 13: Bargaining power of buyers
Exhibit 14: Bargaining power of suppliers
Exhibit 15: Threat of new entrants
Exhibit 16: Threat of substitutes
Exhibit 17: Threat of rivalry
Exhibit 18: Market condition - Five forces
Exhibit 19: Type – Market share 2016-2021 (%)
Exhibit 20: Comparison by type
Exhibit 21: Meeting – Market size and forecast 2016-2021 ($ bn)
Exhibit 22: Meeting – Year-over-year growth 2017-2021 (%)
Exhibit 23: Incentive – Market size and forecast 2016-2021 ($ bn)
Exhibit 24: Incentive – Year-over-year growth 2017-2021 (%)
Exhibit 25: Exhibition – Market size and forecast 2016-2021 ($ bn)
Exhibit 26: Exhibition – Year-over-year growth 2017-2021 (%)
Exhibit 27: Convention – Market size and forecast 2016-2021 ($ bn)
Exhibit 28: Convention – Year-over-year growth 2017-2021 (%)
Exhibit 29: Market opportunity by type
Exhibit 30: Service – Market share 2016-2021 (%)
Exhibit 31: Comparison by service
Exhibit 32: Hospitality – Market size and forecast 2016-2021 ($ bn)
Exhibit 33: Hospitality – Year-over-year growth 2017-2021 (%)
Exhibit 34: Transportation – Market size and forecast 2016-2021 ($ bn)
Exhibit 35: Transportation – Year-over-year growth 2017-2021 (%)
Exhibit 36: Retail – Market size and forecast 2016-2021 ($ bn)
Exhibit 37: Retail – Year-over-year growth 2017-2021 (%)
Exhibit 38: Entertainment – Market size and forecast 2016-2021 ($ bn)
Exhibit 39: Entertainment – Year-over-year growth 2017-2021 (%)
Exhibit 40: Market opportunity by service
Exhibit 41: Customer landscape
Exhibit 42: Global – Market share by geography 2016-2021 (%)
Exhibit 43: Regional comparison
Exhibit 44: Americas – Market size and forecast 2016-2021 ($ bn)
Exhibit 45: Americas – Year-over-year growth 2017-2021 (%)
Exhibit 46: Top 3 countries in Americas
Exhibit 47: EMEA – Market size and forecast 2016-2021 ($ bn)
Exhibit 48: EMEA – Year-over-year growth 2017-2021 (%)
Exhibit 49: Top 3 countries in EMEA
Exhibit 50: APAC – Market size and forecast 2016-2021 ($ bn)
Exhibit 51: APAC – Year-over-year growth 2017-2021 (%)
Exhibit 52: Top 3 countries in APAC
Exhibit 53: Key leading countries
Exhibit 54: Vendor classification
Exhibit 55: Market positioning of vendors
Exhibit 56: Vendor overview
Exhibit 57: Capita Travel and Events – Business segments
Exhibit 58: Capita Travel and Events – Organizational developments
Exhibit 59: Capita Travel and Events – Geographic focus
Exhibit 60: Vendor overview
Exhibit 61: CWT Meetings & Events – Business segments
Exhibit 62: CWT Meetings & Events – Organizational developments
Exhibit 63: CWT Meetings & Events – Geographic focus
Exhibit 64: Vendor overview
Exhibit 65: IBTM Events – Business segments
Exhibit 66: IBTM Events – Organizational developments
Exhibit 67: IBTM Events – Geographic focus
Exhibit 68: Vendor overview
Exhibit 69: IPG – Business segments
Exhibit 70: IPG – Organizational developments
Exhibit 71: IPG – Geographic focus
