Global Programmatic Advertising Spending Market Size, Status and Forecast 2022

Table of Contents

Global Programmatic Advertising Spending Market Size, Status and Forecast 2022
1 Industry Overview of Programmatic Advertising Spending
1.1 Programmatic Advertising Spending Market Overview
1.1.1 Programmatic Advertising Spending Product Scope
1.1.2 Market Status and Outlook
1.2 Global Programmatic Advertising Spending Market Size and Analysis by Regions
1.2.1 United States
1.2.2 EU
1.2.3 Japan
1.2.4 China
1.2.5 India
1.2.6 Southeast Asia
1.3 Programmatic Advertising Spending Market by End Users/Application
1.3.1 Small and Medium-sized Enterprises
1.3.2 Large Enterprises

2 Global Programmatic Advertising Spending Competition Analysis by Players
2.1 Programmatic Advertising Spending Market Size (Value) by Players (2016 and 2017)
2.2 Competitive Status and Trend
2.2.1 Market Concentration Rate
2.2.2 Product/Service Differences
2.2.3 New Entrants
2.2.4 The Technology Trends in Future

3 Company (Top Players) Profiles
3.1 ONE by AOL
3.1.1 Company Profile
3.1.2 Main Business/Business Overview
3.1.3 Products, Services and Solutions
3.1.4 Programmatic Advertising Spending Revenue (Value) (2012-2017)
3.1.5 Recent Developments
3.2 BrightRoll
3.2.1 Company Profile
3.2.2 Main Business/Business Overview
3.2.3 Products, Services and Solutions
3.2.4 Programmatic Advertising Spending Revenue (Value) (2012-2017)
3.2.5 Recent Developments
3.3 SpotX
3.3.1 Company Profile
3.3.2 Main Business/Business Overview
3.3.3 Products, Services and Solutions
3.3.4 Programmatic Advertising Spending Revenue (Value) (2012-2017)
3.3.5 Recent Developments
3.4 Tremor Video
3.4.1 Company Profile
3.4.2 Main Business/Business Overview
3.4.3 Products, Services and Solutions
3.4.4 Programmatic Advertising Spending Revenue (Value) (2012-2017)
3.4.5 Recent Developments
3.5 Alibaba
3.5.1 Company Profile
3.5.2 Main Business/Business Overview
3.5.3 Products, Services and Solutions
3.5.4 Programmatic Advertising Spending Revenue (Value) (2012-2017)
3.5.5 Recent Developments
3.6 Baidu
3.6.1 Company Profile
3.6.2 Main Business/Business Overview
3.6.3 Products, Services and Solutions
3.6.4 Programmatic Advertising Spending Revenue (Value) (2012-2017)
3.6.5 Recent Developments
3.7 Tencent
3.7.1 Company Profile
3.7.2 Main Business/Business Overview
3.7.3 Products, Services and Solutions
3.7.4 Programmatic Advertising Spending Revenue (Value) (2012-2017)
3.7.5 Recent Developments
3.8 Kantar Media
3.8.1 Company Profile
3.8.2 Main Business/Business Overview
3.8.3 Products, Services and Solutions
3.8.4 Programmatic Advertising Spending Revenue (Value) (2012-2017)
3.8.5 Recent Developments

4 Global Programmatic Advertising Spending Market Size by Application (2012-2017)
4.1 Global Programmatic Advertising Spending Market Size by Application (2012-2017)
4.2 Potential Application of Programmatic Advertising Spending in Future
4.3 Top Consumer/End Users of Programmatic Advertising Spending

5 United States Programmatic Advertising Spending Development Status and Outlook
5.1 United States Programmatic Advertising Spending Market Size (2012-2017)
5.2 United States Programmatic Advertising Spending Market Size and Market Share by Players (2016 and 2017)

6 EU Programmatic Advertising Spending Development Status and Outlook
6.1 EU Programmatic Advertising Spending Market Size (2012-2017)
6.2 EU Programmatic Advertising Spending Market Size and Market Share by Players (2016 and 2017)

7 Japan Programmatic Advertising Spending Development Status and Outlook
7.1 Japan Programmatic Advertising Spending Market Size (2012-2017)
7.2 Japan Programmatic Advertising Spending Market Size and Market Share by Players (2016 and 2017)

8 China Programmatic Advertising Spending Development Status and Outlook
8.1 China Programmatic Advertising Spending Market Size (2012-2017)
8.2 China Programmatic Advertising Spending Market Size and Market Share by Players (2016 and 2017)

9 India Programmatic Advertising Spending Development Status and Outlook
9.1 India Programmatic Advertising Spending Market Size (2012-2017)
9.2 India Programmatic Advertising Spending Market Size and Market Share by Players (2016 and 2017)

10 Southeast Asia Programmatic Advertising Spending Development Status and Outlook
10.1 Southeast Asia Programmatic Advertising Spending Market Size (2012-2017)
10.2 Southeast Asia Programmatic Advertising Spending Market Size and Market Share by Players (2016 and 2017)

11 Market Forecast by Regions and Application (2017-2022)
11.1 Global Programmatic Advertising Spending Market Size (Value) by Regions (2017-2022)
11.1.1 United States Programmatic Advertising Spending Revenue and Growth Rate (2017-2022)
11.1.2 EU Programmatic Advertising Spending Revenue and Growth Rate (2017-2022)
11.1.3 Japan Programmatic Advertising Spending Revenue and Growth Rate (2017-2022)
11.1.4 China Programmatic Advertising Spending Revenue and Growth Rate (2017-2022)
11.1.5 India Programmatic Advertising Spending Revenue and Growth Rate (2017-2022)
11.1.6 Southeast Asia Programmatic Advertising Spending Revenue and Growth Rate (2017-2022)
11.2 Global Programmatic Advertising Spending Market Size (Value) by Application (2017-2022)
11.3 The Market Drivers in Future

12 Programmatic Advertising Spending Market Dynamics
12.1 Programmatic Advertising Spending Market Opportunities
12.2 Programmatic Advertising Spending Challenge and Risk
12.2.1 Competition from Opponents
12.2.2 Downside Risks of Economy
12.3 Programmatic Advertising Spending Market Constraints and Threat
12.3.1 Threat from Substitute
12.3.2 Government Policy
12.3.3 Technology Risks
12.4 Programmatic Advertising Spending Market Driving Force
12.4.1 Growing Demand from Emerging Markets
12.4.2 Potential Application

13 Market Effect Factors Analysis
13.1 Technology Progress/Risk
13.1.1 Substitutes
13.1.2 Technology Progress in Related Industry
13.2 Consumer Needs Trend/Customer Preference
13.3 External Environmental Change
13.3.1 Economic Fluctuations
13.3.2 Other Risk Factors

14 Research Finding/Conclusion

15 Appendix
Methodology
Analyst Introduction
Data Source



List of Tables and Figures

Figure Programmatic Advertising Spending Product Scope
Figure Global Programmatic Advertising Spending Market Size (Million USD) (2012-2017)
Table Global Programmatic Advertising Spending Market Size (Million USD) and Growth Rate by Regions (2012-2017)
Figure Global Programmatic Advertising Spending Market Share by Regions in 2016
Figure United States Programmatic Advertising Spending Market Size (Million USD) and Growth Rate by Regions (2012-2017)
Figure EU Programmatic Advertising Spending Market Size (Million USD) and Growth Rate by Regions (2012-2017)
Figure Japan Programmatic Advertising Spending Market Size (Million USD) and Growth Rate by Regions (2012-2017)
Figure China Programmatic Advertising Spending Market Size (Million USD) and Growth Rate by Regions (2012-2017)
Figure India Programmatic Advertising Spending Market Size (Million USD) and Growth Rate by Regions (2012-2017)
Figure Southeast Asia Programmatic Advertising Spending Market Size (Million USD) and Growth Rate by Regions (2012-2017)
Figure Global Programmatic Advertising Spending Market Share by Application in 2016
Table Key Downstream Customer in Small and Medium-sized Enterprises
Figure Programmatic Advertising Spending Market Size (Million USD) and Growth Rate in Small and Medium-sized Enterprises (2012-2017)
Table Key Downstream Customer in Large Enterprises
Figure Programmatic Advertising Spending Market Size (Million USD) and Growth Rate in Large Enterprises (2012-2017)
Figure Programmatic Advertising Spending Market Size (Million USD) and Growth Rate in Applications 3 (2012-2017)
Table Programmatic Advertising Spending Market Size (Million USD) by Players (2016 and 2017)
Figure Programmatic Advertising Spending Market Size Share by Players in 2016
Figure Programmatic Advertising Spending Market Size Share by Players in 2017
Table ONE by AOL Basic Information List
Table Programmatic Advertising Spending Business Revenue (Million USD) of ONE by AOL (2012-2017)
Figure ONE by AOL Programmatic Advertising Spending Business Revenue Market Share in 2016
Table BrightRoll Basic Information List
Table Programmatic Advertising Spending Business Revenue (Million USD) of BrightRoll (2012-2017)
Figure BrightRoll Programmatic Advertising Spending Business Revenue Market Share in 2016
Table SpotX Basic Information List
Table Programmatic Advertising Spending Business Revenue (Million USD) of SpotX (2012-2017)
Figure SpotX Programmatic Advertising Spending Business Revenue Market Share in 2016
Table Tremor Video Basic Information List
Table Programmatic Advertising Spending Business Revenue (Million USD) of Tremor Video (2012-2017)
Figure Tremor Video Programmatic Advertising Spending Business Revenue Market Share in 2016
Table Alibaba Basic Information List
Table Programmatic Advertising Spending Business Revenue (Million USD) of Alibaba (2012-2017)
Figure Alibaba Programmatic Advertising Spending Business Revenue Market Share in 2016
Table Baidu Basic Information List
Table Programmatic Advertising Spending Business Revenue (Million USD) of Baidu (2012-2017)
Figure Baidu Programmatic Advertising Spending Business Revenue Market Share in 2016
Table Tencent Basic Information List
Table Programmatic Advertising Spending Business Revenue (Million USD) of Tencent (2012-2017)
Figure Tencent Programmatic Advertising Spending Business Revenue Market Share in 2016
Table Kantar Media Basic Information List
Table Programmatic Advertising Spending Business Revenue (Million USD) of Kantar Media (2012-2017)
Figure Kantar Media Programmatic Advertising Spending Business Revenue Market Share in 2016
Table Global Programmatic Advertising Spending Market Size (Million USD) by Application (2012-2017)
Figure Global Programmatic Advertising Spending Market Size (Million USD) by Application in 2012
Figure Global Programmatic Advertising Spending Market Size (Million USD) by Application in 2013
Figure Global Programmatic Advertising Spending Market Size (Million USD) by Application in 2014
Figure Global Programmatic Advertising Spending Market Size (Million USD) by Application in 2015
Figure Global Programmatic Advertising Spending Market Size (Million USD) by Application in 2016
Figure Global Programmatic Advertising Spending Market Size (Million USD) by Application in 2017
Table Top Consumer/End Users of Programmatic Advertising Spending
Figure United States Programmatic Advertising Spending Market Size (Million USD) and Growth Rate by Regions (2012-2017)
Table United States Programmatic Advertising Spending Market Size (Million USD) by Players (2012-2017)
Figure United States Programmatic Advertising Spending Market Size Share by Players in 2016
Figure United States Programmatic Advertising Spending Market Size Share by Players in 2017
Figure EU Programmatic Advertising Spending Market Size (Million USD) and Growth Rate by Regions (2012-2017)
Table EU Programmatic Advertising Spending Market Size (Million USD) by Players (2012-2017)
Figure EU Programmatic Advertising Spending Market Size Share by Players in 2016
Figure EU Programmatic Advertising Spending Market Size Share by Players in 2017
Figure Japan Programmatic Advertising Spending Market Size (Million USD) and Growth Rate by Regions (2012-2017)
Table Japan Programmatic Advertising Spending Market Size (Million USD) by Players (2012-2017)
Figure Japan Programmatic Advertising Spending Market Size Share by Players in 2016
Figure Japan Programmatic Advertising Spending Market Size Share by Players in 2017
Figure China Programmatic Advertising Spending Market Size (Million USD) and Growth Rate by Regions (2012-2017)
Table China Programmatic Advertising Spending Market Size (Million USD) by Players (2012-2017)
Figure China Programmatic Advertising Spending Market Size Share by Players in 2016
Figure China Programmatic Advertising Spending Market Size Share by Players in 2017
Figure India Programmatic Advertising Spending Market Size (Million USD) and Growth Rate by Regions (2012-2017)
Table India Programmatic Advertising Spending Market Size (Million USD) by Players (2012-2017)
Figure India Programmatic Advertising Spending Market Size Share by Players in 2016
Figure India Programmatic Advertising Spending Market Size Share by Players in 2017
Figure Southeast Asia Programmatic Advertising Spending Market Size (Million USD) and Growth Rate by Regions (2012-2017)
Table Southeast Asia Programmatic Advertising Spending Market Size (Million USD) by Players (2012-2017)
Figure Southeast Asia Programmatic Advertising Spending Market Size Share by Players in 2016
Figure Southeast Asia Programmatic Advertising Spending Market Size Share by Players in 2017
Figure Global Programmatic Advertising Spending Market Size (Million USD) by Regions (2017-2022)
Table Global Programmatic Advertising Spending Market Size (Million USD) by Regions (2017-2022)
Figure Global Programmatic Advertising Spending Market Size Share by Regions in 2017
Figure Global Programmatic Advertising Spending Market Size Share by Regions in 2022
Figure United States Programmatic Advertising Spending Revenue (Million USD) and Growth Rate (2017-2022)
Figure EU Programmatic Advertising Spending Revenue (Million USD) and Growth Rate (2017-2022)
Figure Japan Programmatic Advertising Spending Revenue (Million USD) and Growth Rate (2017-2022)
Figure China Programmatic Advertising Spending Revenue (Million USD) and Growth Rate (2017-2022)
Figure India Programmatic Advertising Spending Revenue (Million USD) and Growth Rate (2017-2022)
Figure Southeast Asia Programmatic Advertising Spending Revenue (Million USD) and Growth Rate (2017-2022)
Table Global Programmatic Advertising Spending Market Size (Million USD) by Application (2017-2022)
Figure Global Programmatic Advertising Spending Market Size (Million USD) by Application in 2017
Figure Global Programmatic Advertising Spending Market Size (Million USD) by Application in 2022

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