Summary
The Global Tradeshow Update is Canadean's look back at Cosmoprof 2013. The update provides an overview of the event, reports the opinions of exhibitors and organizers on the key issues affecting the sector, and also provides a Summary of major products and innovations from the tradeshow.
Synopsis
- Get the highlights from this year's Cosmoprof.
- Drive product ideation or track emerging trends by studying the key innovations from the tradeshow.
- Gain an insight into the mood of the industry through the opinion of key players.
Reasons To Buy
- What is Cosmoprof?
- What were the highlights of this year's show?
- What were the major new product and innovation trends to emerge from Cosmoprof that I should be aware of?
Key Highlights
Among the most notable trends recorded by the Product Launch Analytics (PLA) team at this year's Cosmoprof was that of skin products such as BB creams making their way into the hair care market. Meanwhile, gold flakes, more commonly seen in alcoholic drinks, appeared in creams and lotions, and Mercedes-Benz made the move into women's fragrances.
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