About the Water Softener Market
Increased awareness about the benefits of using soft water for daily household chores is driving the global water softener market for the residential segment.
Also, rapid urbanization and industrialization in emerging countries are affecting the quality of water. While developed countries have centralized plants for water treatment to remove calcium and magnesium compounds, developing countries are yet to develop such infrastructure. The demand for water softeners will be driven primarily by increased health consciousness, technological innovations in the market, and the emergence of domestic players in smaller markets.
Technavio’s analysts forecast the Global Water Softener Market to grow at a CAGR of 6.98% during the period 2016-2020.
Covered in this report
The report covers the present scenario and the growth prospects of the Global Water Softener Market for 2016-2020. To calculate the market size, the report considers the revenue generated from the sale of water softeners for the residential segment.
The market is divided into the following segments based on geography:
• APAC
• Europe
• North America
• ROW
Technavio's report, Global Water Softener Market 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.
Key vendors
• Culligan
• Ecowater
• GE
• Whirlpool
• 3M
Other prominent vendors
• Axel Johnson
• Canature
• Hague Quality Water
• Ion Exchange India
• Kenmore
Market driver
• Purchases to complement reverse osmosis water purification units
• For a full, detailed list, view our report
Market challenge
• Alternative technologies for softening water
• For a full, detailed list, view our report
Market trend
• Connectivity-enabled innovations
• For a full, detailed list, view our report
Key questions answered in this report
• What will the market size be in 2020 and what will the growth rate be?
• What are the key market trends?
• What is driving this market?
• What are the challenges to market growth?
• Who are the key vendors in this market space?
• What are the market opportunities and threats faced by the key vendors?
• What are the strengths and weaknesses of the key vendors?
You can request one free hour of our analyst’s time when you purchase this market report. Details are provided within the report.
PART 01: Executive summary
• Highlights
PART 02: Scope of the report
• Market overview
• Top-vendor offerings
PART 03: Market research methodology
• Research methodology
• Economic indicators
PART 04: Introduction
• Key market highlights
PART 05: Market landscape
• Five forces analysis
PART 06: Geographical segmentation
• Global water softener market by geography 2015-2020
• Water softener market in APAC
• Water softener market in North America
• Water softener market in Europe
• Water softener market in ROW
PART 07: Market drivers
PART 08: Impact of drivers
PART 09: Market challenges
PART 10: Impact of drivers and challenges
PART 11: Market trends
PART 12: Vendor landscape
• Competitive scenario
PART 13: Key vendor analysis
• Culligan
• Ecowater
• GE
• Whirlpool
• 3M
PART 14: Other prominent vendors
• Other prominent vendors
PART 15: Appendix
• List of abbreviations
PART 16: Explore Technavio
List of Exhibits
Exhibit 01: Product offerings
Exhibit 02: Global residential water treatment market
Exhibit 03: Global residential water treatment market by POE systems 2015-2020 ($ billions)
Exhibit 04: Major types of water softeners
Exhibit 05: Global water softener market 2015-2020 ($ millions)
Exhibit 06: Five forces analysis
Exhibit 07: Global water softener market by geography 2015-2020 ($ millions)
Exhibit 08: Global water softener market by geography 2015
Exhibit 09: Global water softener market by geography 2020
Exhibit 10: Global water softener market by geography 2015-2020 (%)
Exhibit 11: Water softener market in APAC ($ millions)
Exhibit 12: Water softener market in North America ($ millions)
Exhibit 13: Water softener market in Europe ($ millions)
Exhibit 14: Water softener market in ROW ($ millions)
Exhibit 15: Middle-class population in ROW (in millions)
Exhibit 16: Global RO water purifier market 2015-2020 ($ billions)
Exhibit 17: Impact of drivers
Exhibit 18: Comparison of TDS content in water from different sources
Exhibit 19: CNY/INR exchange rate between January 2014 and April 2016
Exhibit 20: Impact of drivers and challenges
Exhibit 21: Factors facilitating the growth of connectivity-enabled innovations
Exhibit 22: Number of connected devices 2015-2019 (billion units)
Exhibit 23: Percentage of omnichannel shoppers in the US 2014
Exhibit 24: Global consumer electronics and appliance rental market 2016-2020 ($billions)
Exhibit 25: Global rental market trends 2015
Exhibit 26: Construction sector market size and forecast in GCC 2014-2019 ($ billions)
Exhibit 27: Culligan: Product segmentation
Exhibit 28: Ecowater: Product segmentation
Exhibit 29: GE: Business segmentation by revenue 2014
Exhibit 30: GE: Business segmentation by revenue 2013 and 2014 ($billions)
Exhibit 31: Strategies used by Whirlpool
Exhibit 32: Whirlpool brands as per customer segmentation
Exhibit 33: Whirlpool: Business segmentation by revenue 2014
Exhibit 34: Whirlpool product offerings
Exhibit 35: Whirlpool: Business segmentation by revenue 2013 and 2014 ($ billions)
Exhibit 36: Whirlpool: Geographical segmentation by revenue 2014
Exhibit 37:M: Business segmentation by revenue 2014
Exhibit 38:M: Business segmentation by revenue 2013 and 2014 ($ billions)
Exhibit 39:M: Geographical segmentation by revenue 2014
Exhibit 40: Axel Johnson Inc.: Business segmentation
Exhibit 41: Canature: Business segmentation:
Exhibit 42: Hague Quality Water: Business segmentation
Exhibit 43: Ion Exchange India: Business segmentation
Exhibit 44: Kenmore: Business segmentation
