Synopsis
This report presents the findings from a survey of 220 Nordic enterprises regarding their Information & Communications Technology (ICT) investment trends. The survey investigates how Nordic enterprises currently allocate their ICT budgets across the core areas of enterprise ICT expenditure: hardware, software, IT services, communications, and consulting.
Scope
This report presents the findings from a survey of 220 Nordic enterprises regarding their Information & Communications Technology (ICT) investment trends. The survey investigates how Nordic enterprises currently allocate their ICT budgets across the core areas of enterprise ICT expenditure: hardware, software, IT services, communications, and consulting.
The report illustrates the core technologies enterprises are investing in, including business intelligence, mobility, green IT & virtualization, and cloud computing. The survey also highlights the approach adopted by enterprises in the Nordics to purchase technology. Through Kable Market Research’s survey, the report aims to provide better insight to ICT vendors and services providers when pitching their solutions to enterprises in the Nordics.
In particular, it provides an in-depth analysis of the following:
• Understand how ICT budgets are set to change in 2014 in terms of their overall size.
• Appreciate how IT budgets are allocated across the core elements of IT spend, including hardware, software, services, communications, and consulting.
• Learn how IT money is being spent in areas such as the data centre, applications, IT management and the network.
• Gain an understanding regarding which ICT functions Nordic enterprises are interested in outsourcing.
• Identify Nordic enterprises’ investment priorities based on their budget allocations across core technology categories such as business intelligence, mobility, green IT & virtualization, and cloud computing.
• Learn about the drivers that are influencing Nordic enterprises’ investments in each technology category.
• Establish how Nordic enterprises’ IT budgets are currently allocated across various segments within a technology category.
• Gain insight into how Nordic enterprises plan to change their ICT budget allocations across various segments within a technology category.
• Understand the vendor mindshare for various core and advanced technology categories.
• Provides insight into Nordic enterprises’ preferred buying approaches.
• Comprehend the business and IT objectives that Nordic enterprises are looking to achieve through their IT investment strategies.
• Understand the factors that are influencing Nordic enterprises’ decision to select an ICT provider.
Summary
• Kable Market Research’s survey of 220 Nordic enterprises highlights that X% of respondents anticipate an increase in their ICT budgets in 2014, which is an increase of X% compared to 2013.
• According to Kable Market Research’s survey, Nordic enterprises are planning to invest X% of their external ICT budgets in software in 2014, which is more than the allocation in 2013 (X%).
• Nordic enterprises are allocating the highest proportion of their hardware budgets to client computing (X%) followed by investments in mainframes (X%).
Reasons To Buy
• This report will help readers to understand how the Nordic enterprise ICT landscape is set to change in 2014.
• Gain a view as to how ICT money is being allocated in your target audience.
• The report covers a detailed breakdown of the opportunities within each of the core areas of ICT spend (hardware, software, IT services, telecommunications, and consulting.)
• The report will help users to gain a view of the current strategic objectives of Nordic enterprises.
• The report will provide a detailed breakdown of the opportunities within selected technology categories (business intelligence, mobility, green IT & virtualization, and cloud computing).
• Understand the factors that are influencing Nordic enterprises’ decision to select an ICT provider.
• Gain a view as to the business and IT objectives Nordic enterprises are looking to achieve through their ICT investment strategies.
Table of Contents
1 Trends in ICT budgets
1.1 Introduction
1.2 Survey demographics
1.3 ICT budget changes
1.4 ICT budget allocation by core technology area
1.4.1 Hardware budget breakdown
1.4.2 Software budget breakdowns
1.4.3 Third party IT services expenditure
1.4.4 Telecommunications budget
1.5 ICT budget allocation by function
1.6 Outsourced IT functions
2 ICT investment priorities and vendors mindshare
2.1 Introduction
2.2 Core technology investment priorities
2.2.1 Business intelligence
2.2.2 Mobility
2.2.3 Green IT & virtualization
2.2.4 Cloud computing solutions
3 ICT procurement trends
3.1 Introduction
3.2 Purchasing channels
3.3 Business objectives influencing IT investment strategy
3.4 IT objectives influencing IT investment strategy
3.5 ICT provider selection
4 Summary
4.1 Enterprise investment in core and advanced technologies is set to grow with improving market conditions in Nordic
5 Appendix
5.1 Definitions
5.2 Further reading
5.3 Contact the authors
List Of Tables
Table 1: Nordic enterprise ICT survey geographic breakdown
Table 2: Nordic enterprise ICT survey industry breakdown
Table 3: Nordic enterprise ICT survey breakdown by size band (number of employees)
Table 4: Recent and expected ICT budget changes among Nordic enterprises
Table 5: Nordic enterprises’ (external) ICT budget allocation, 2013 and 2014
Table 6: Nordic enterprises’ average hardware budget allocation
Table 7: Nordic enterprises’ average software budget allocation by technology
Table 8: Nordic enterprises’ average IT services budget allocation
Table 9: Nordic enterprises’ average IT consulting services budget allocation
Table 10: Nordic enterprises’ average telecommunications budget allocation
Table 11: Nordic enterprises’ ICT budget allocation by function, 2013 and 2014
Table 12: Outsourced IT functions - Nordic enterprises’ current and future outsourcing priorities
Table 13: Current and future investment priorities of Nordic enterprises across core technologies
Table 14: Business intelligence – Nordic enterprises’ current and future investment priorities
Table 15: Business intelligence – vendors mindshare among Nordic enterprises
Table 16: Mobility – Nordic enterprises’ current and future investment priorities
Table 17: Mobility – vendors mindshare among Nordic enterprises
Table 18: Green IT & virtualization – Nordic enterprises’ current and future investment priorities
Table 19: Green IT & virtualization – vendors mindshare among Nordic enterprises
Table 20: Cloud computing solutions – Nordic enterprises’ current and future investment priorities
Table 21: Cloud computing solutions – vendors mindshare among Nordic enterprises
Table 22: Nordic enterprises' preferred approach to buying technologies
Table 23: Business objectives which influence Nordic enterprises' IT investment strategy
Table 24: IT objectives which influence Nordic enterprises' IT investment strategy
Table 25: Factors influencing Nordic enterprises' decision to choose an ICT provider
List Of Figures
Figure 1: Nordic enterprise ICT survey geographic breakdown
Figure 2: Nordic enterprise ICT survey industry breakdown
Figure 3: Nordic enterprise ICT survey breakdown by size band (number of employees)
Figure 4: Recent and expected ICT budget changes among Nordic enterprises
Figure 5: Nordic enterprises’ (external) ICT budget allocation, 2013 and 2014
Figure 6: Nordic enterprises’ average hardware budget allocation
Figure 7: Nordic enterprises’ average software budget allocation by technology
Figure 8: Nordic enterprises’ average IT services budget allocation
Figure 9: Nordic enterprises’ average IT consulting services budget allocation
Figure 10: Nordic enterprises’ average telecommunications budget allocation
Figure 11: Nordic enterprises’ ICT budget allocation by function, 2013 and 2014
Figure 12: Outsourced IT functions - Nordic enterprises’ current and future outsourcing priorities
Figure 13: Current and future investment priorities of Nordic enterprises across core technologies
Figure 14: Business intelligence – Nordic enterprises’ current and future investment priorities
Figure 15: Business intelligence – vendors mindshare among Nordic enterprises
Figure 16: Mobility – Nordic enterprises’ current and future investment priorities
Figure 17: Mobility – vendors mindshare among Nordic enterprises
Figure 18: Green IT & virtualization – Nordic enterprises’ current and future investment priorities
Figure 19: Green IT & virtualization – vendors mindshare among Nordic enterprises
Figure 20: Cloud computing solutions – Nordic enterprises’ current and future investment priorities
Figure 21: Cloud computing solutions – vendors mindshare among Nordic enterprises
Figure 22: Nordic enterprises' preferred approach to buying technologies
Figure 23: Business objectives which influence Nordic enterprises' IT investment strategy
Figure 24: IT objectives which influence Nordic enterprises' IT investment strategy
Figure 25: Factors influencing Nordic enterprises' decision to choose an ICT provider
