LBS Market in India 2014-2018

LBS Market in India 2014-2018

Category : ICT & Media
Published On : August  2014
Pages : 82


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About LBS 
An LBS is used to track the location of users within a wireless network using location-enabled mobile devices. The LBS makes use of GIS technology and the internet to track the location of users. The user-initiated LBS requires an internet connection to gather the user's location and provide search results. The various location-enabled mobile devices are smartphones, tablets, PNDs, and location-enabled in-dash devices fitted in vehicles. LBS is used for discovering places and routes, tracking, obtaining traffic updates and real-time directions, routes to landmarks, information regarding ongoing local events, finding friends, location-based advertising, location-based shopping, location-based social networking, and location-enabled searches. It is also used for location-based entertainment and infotainment.
TechNavio's analysts forecast the LBS Market in India will grow at a CAGR of 52.79 percent over the period 2014-2018.
Covered in this Report
The LBS market in India is segmented on the basis of application such as location-based Navigation and Tracking, Location-based Search and Advertising and Location-based Infotainment and Analytics. The different positioning technologies described in the report are GPS, A-GPS, Cell-ID Technology, and Angle of Arrival, Time of Arrival, and Wi-Fi.

TechNavio's report, the LBS Market in India 2014-2018, has been prepared based on an in-depth market analysis with inputs from industry experts. The report focuses on India; it also covers the LBS market landscape and its growth prospects in the coming years. The report also includes a discussion of the key vendors operating in this market.

Key Vendors
• MapmyIndia (CE Info Systems Pvt Ltd.)
• Polaris Wireless Inc.
• CanvasM Technologies Ltd.   
• Zomato Media Pvt.Ltd
• Garmin International Inc.
• Telenity Inc.
• Adnear
Other Prominent Vendors
• SatNav Technology
• TomTom N.V
• Bharti Airtel Inc.
• Clingle (Srividya Tech Inc.)
• TELiBrahma Technologies
• Facebook
• Google
• Spime Inc.
• GETIT Infoservices Pvt.Ltd.
• Apple Inc.
• DbyDx Software
• LocationGuru
• Syniverse Technologies
• Scanpoint Geomatics Ltd.
• Mojostreet Infomedia Services
• MyCityWay
• Bing
• Yahoo
• Intergraph
• Tata Teleservices
• Hoopr
• Dialme 24
Key Market Driver
• Increasing Penetration of GPS-enabled Smart Devices.
• For a full, detailed list, view our report.
Key Market Challenge
• Less Number of Frequent LBS Users. 
• For a full, detailed list, view our report.
Key Market Trend
• Increase in Use of LBS by Government and Security Agencies.
• For a full, detailed list, view our report.
Key Questions Answered in this Report
• What will the market size be in 2018 and what will the growth rate be?
• What are the key market trends?
• What is driving this market?
• What are the challenges to market growth?
• Who are the key vendors in this market space?
• What are the market opportunities and threats faced by the key vendors?
• What are the strengths and weaknesses of the key vendors?

01. Executive Summary

02. List of Abbreviations

03. Scope of the Report

03.1 Market Overview

03.2 Product Offerings

04. Market Research Methodology

04.1 Market Research Process

04.2 Research Methodology

05. Introduction

06. Technical Specifications

06.1 Concept of LBS

06.2 Basic Components of LBS

06.3 Functioning of LBS

06.4 Positioning Technologies Used in LBS

GPS-based Positioning Technology

A-GPS or Hybrid Technology

Cell-ID Technology

Angle of Arrival

Time of Arrival


Comparison among LBS Positioning Technologies

07. Market Landscape

07.1 Market Overview

07.1.1 Indian Mobile Market Overview

07.1.2 LBS Market in India Overview

07.2 Market Size and Forecast

07.2.1 Effect of Mobile Advertising in the LBS Market in India

07.2.2 Adoption of LBS in India with Timeline

07.3 LBS Market by Product and Service Category

07.4 Five Forces Analysis

08. Location-based Services Market Segmentation by Application

08.1 LBS Market in India by Application 2013-2018

09. Buying Criteria

10. Market Growth Drivers

11. Drivers and their Impact

12. Market Challenges

13. Impact of Drivers and Challenges

14. Market Trends

15. Trends and their Impact

16. Vendor Landscape

16.1 Competitive Scenario

16.1.1 Key News

16.1.2 Mergers and Acquisitions

16.2 Market Share Analysis 2013

16.3 Other Prominent Vendors

17. Key Vendor Analysis

17.1 AdNear

17.1.1 Business Overview

17.1.2 Key Information

17.1.3 SWOT Analysis

17.2 CanvasM Technologies Ltd.

17.2.1 Business Overview

17.2.2 Key Information

17.2.3 SWOT Analysis

17.3 Garmin India

17.3.1 Business Overview

17.3.2 Key Information

17.3.3 SWOT Analysis

17.4 MapmyIndia (CE Info Systems Pvt. Ltd.)

17.4.1 Business Overview

17.4.2 Key Information

17.4.3 SWOT Analysis

17.5 Polaris Wireless Inc.

17.5.1 Business Overview

17.5.2 Key Information

17.5.3 SWOT Analysis

17.6 Zomato Media Pvt. Ltd.

17.6.1 Business Overview

17.6.2 Key Information

17.6.3 SWOT Analysis

17.7 Telenity Inc.

17.7.1 Business Overview

17.7.2 Key Information

17.7.3 SWOT Analysis

List of Exhibits

Exhibit 1: Scope of the LBS Market in India

Exhibit 2: Market Research Methodology

Exhibit 3: Location-based Service

Exhibit 4: Concept of LBS

Exhibit 5: Basic Components of LBS

Exhibit 6: Working of LBS

Exhibit 7: A-GPS Technology

Exhibit 8: Smartphone Shipment Market Overview

Exhibit 9: Mobile LBS Market Overview by Application Category

Exhibit 10: LBS Market in India 2013-2018 (US$ million)

Exhibit 11: Adoption of LBS in India in 2013-2018

Exhibit 12: LBS Market in India by Product and Service Category 2013-2018

Exhibit 13: LBS Market in India by Application 2013

Exhibit 14: LBS Market in India by Application 2013-2018

List of Exhibits:

Exhibit 1: Market Research Methodology

Exhibit 2: Mobile LBS Market Overview by Application Category

Exhibit 3: Function of a Location-based Advertising Ecosystem

Exhibit 4: Mobile LBS Market in Western Europe 2013-2018 (US$ million)

Exhibit 5: LBS Value Chain

Exhibit 6: Mobile LBS Market in Western Europe by Application 2013-2018 (US$ million)

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