Summary
Mobile Phones Global Industry Guide_2016 is a comprehensive study outlaying the current market scenario, future prospective and detailed industry insights of Mobile Phones market globally. The study pegs that the global mobile phones market had total revenues of $301.1bn in 2015, representing a compound annual growth rate (CAGR) of 12.2% between 2011 and 2015.
As per the report, the mobile phone market consists of all cell phones used for mobile telephony. The market is split into two segments: feature phones and smartphones. Smartphones are defined as advanced cell phones that serve as computing devices in addition to being mobile handsets and that run on an advanced mobile operating system. Key examples of smartphones include the Apple iPhone range (which run on the iOS operating system), Samsung Galaxy S6 (which runs on the Android operating system) and Blackberry and Windows Phone handsets. Feature phones are defined as cell phones that are not considered to be smartphones. Feature phones may still offer some features that smartphones do, such as the ability to browse the Internet, listen to music or take pictures, but have significantly less computational power than smartphones. Key examples of feature phones include the Nokia 105 and the LG Cosmos 3. The market does not include other types of handset, such as cordless phones in which a short-range radio link is used to communicate between the handset and a fixed-line base station, or those used for specialized applications such as two-way radio, etc.
According to Marketline, sales of feature phone had a volume of 133.3 million units in 2015, equating to 9.4% of the market total. Further it provides, detailed industry analysis with help of Five Force Model at overall regional level and for 14 countries globally, analyzed within this report.
In order to have industry accepted standard comparative scenario - in this report, Market volumes for a given year are defined as the number of shipments to end-users, including both new uptake and renewal purchases and market values have been calculated using average selling prices before the impact of carrier subsidies. The units in the report represent number of phones delivered to users each year, not the total number of phones in existence.
Key Findings
Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the global mobile phones market
Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the global mobile phones market
Leading company profiles reveal details of key mobile phones market players’ global operations and financial performance
Add weight to presentations and pitches by understanding the future growth prospects of the global mobile phones market with five year forecasts by both value and volume
Compares data from 14 countries globally, alongside individual chapters on each country.
Synopsis
Global Mobile Phones industry profile provides top-line qualitative and quantitative Summary information including: market share, market size (value and volume , and forecast to 2020). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
Reasons To Buy
What was the size of the global mobile phones market by value in 2015?
What will be the size of the global mobile phones market in 2020?
What factors are affecting the strength of competition in the global mobile phones market?
How has the market performed over the last five years?
Who are the top competitors in the global mobile phones market?
Key Highlights
The global mobile phones market had total revenues of $301.1bn in 2015, representing a compound annual growth rate (CAGR) of 12.2% between 2011 and 2015.
The mobile phone market consists of all cell phones used for mobile telephony. The market is split into two segments: feature phones and smartphones. Smartphones are defined as advanced cell phones that serve as computing devices in addition to being mobile handsets and that run on an advanced mobile operating system. Key examples of smartphones include the Apple iPhone range (which run on the iOS operating system), Samsung Galaxy S6 (which runs on the Android operating system) and Blackberry and Windows Phone handsets. Feature phones are defined as cell phones that are not considered to be smartphones. Feature phones may still offer some features that smartphones do, such as the ability to browse the Internet, listen to music or take pictures, but have significantly less computational power than smartphones. Key examples of feature phones include the Nokia 105 and the LG Cosmos 3. The market does not include other types of handset, such as cordless phones in which a short-range radio link is used to communicate between the handset and a fixed-line base station, or those used for specialized applications such as two-way radio, etc. Market volumes for a given year are defined as the number of shipments to end-users, including both new uptake and renewal purchases and market values have been calculated using average selling prices before the impact of carrier subsidies. The units in the report represent number of phones delivered to users each year, not the total number of phones in existence. All currency conversions are carried out at constant average annual 2015 exchange rates.
Market consumption volume increased with a CAGR of 9.5% between 2011-2015, to reach a total of 1,423.4 million units in 2015.
The performance of the market is forecast to decelerate, with only moderate growth forecast over the coming five years.
Table of Contents
EXECUTIVE SUMMARY
Market value
Market value forecast
Market volume
Market volume forecast
Category segmentation
Geography segmentation
Introduction
What is this report about?
Who is the target reader?
How to use this report
Definitions
Global Mobile Phones
Market Overview
Market Data
Market Segmentation
Market outlook
Five forces analysis
Mobile Phones in Asia-Pacific
Market Overview
Market Data
Market Segmentation
Market outlook
Five forces analysis
Mobile Phones in Europe
Market Overview
Market Data
Market Segmentation
Market outlook
Five forces analysis
Mobile Phones in France
Market Overview
Market Data
Market Segmentation
Market outlook
Five forces analysis
Macroeconomic indicators
Mobile Phones in Germany
Market Overview
Market Data
Market Segmentation
Market outlook
Five forces analysis
Macroeconomic indicators
Mobile Phones in Italy
Market Overview
Market Data
Market Segmentation
Market outlook
Five forces analysis
Macroeconomic indicators
Mobile Phones in Japan
Market Overview
Market Data
Market Segmentation
Market outlook
Five forces analysis
Macroeconomic indicators
Mobile Phones in Australia
Market Overview
Market Data
Market Segmentation
Market outlook
Five forces analysis
Macroeconomic indicators
Mobile Phones in Canada
Market Overview
Market Data
Market Segmentation
Market outlook
Five forces analysis
Macroeconomic indicators
Mobile Phones in China
Market Overview
Market Data
Market Segmentation
Market outlook
Five forces analysis
Macroeconomic indicators
Mobile Phones in The Netherlands
Market Overview
Market Data
Market Segmentation
Market outlook
Five forces analysis
Macroeconomic indicators
Mobile Phones in Spain
Market Overview
Market Data
Market Segmentation
Market outlook
Five forces analysis
Macroeconomic indicators
Mobile Phones in The United Kingdom
Market Overview
Market Data
Market Segmentation
Market outlook
Five forces analysis
Macroeconomic indicators
Mobile Phones in The United States
Market Overview
Market Data
Market Segmentation
Market outlook
Five forces analysis
Macroeconomic indicators
Company Profiles
Leading companies
Appendix
Methodology
About MarketLine
List of Tables
Table 1: Global mobile phones market value: $ billion, 2011-15
Table 2: Global mobile phones market volume: million units, 2011-15
Table 3: Global mobile phones market category segmentation: million units, 2015
Table 4: Global mobile phones market geography segmentation: $ billion, 2015
Table 5: Global mobile phones market value forecast: $ billion, 2015-20
Table 6: Global mobile phones market volume forecast: million units, 2015-20
Table 7: Asia-Pacific mobile phones market value: $ billion, 2011-15
Table 8: Asia-Pacific mobile phones market volume: million units, 2011-15
Table 9: Asia-Pacific mobile phones market category segmentation: million units, 2015
Table 10: Asia-Pacific mobile phones market geography segmentation: $ billion, 2015
Table 11: Asia-Pacific mobile phones market value forecast: $ billion, 2015-20
Table 12: Asia-Pacific mobile phones market volume forecast: million units, 2015-20
Table 13: Europe mobile phones market value: $ billion, 2011-15
Table 14: Europe mobile phones market volume: million units, 2011-15
Table 15: Europe mobile phones market category segmentation: million units, 2015
Table 16: Europe mobile phones market geography segmentation: $ billion, 2015
Table 17: Europe mobile phones market value forecast: $ billion, 2015-20
Table 18: Europe mobile phones market volume forecast: million units, 2015-20
Table 19: France mobile phones market value: $ million, 2011-15
Table 20: France mobile phones market volume: million units, 2011-15
Table 21: France mobile phones market category segmentation: million units, 2015
Table 22: France mobile phones market geography segmentation: $ million, 2015
Table 23: France mobile phones market value forecast: $ million, 2015-20
Table 24: France mobile phones market volume forecast: million units, 2015-20
Table 25: France size of population (million), 2011-15
Table 26: France gdp (constant 2005 prices, $ billion), 2011-15
Table 27: France gdp (current prices, $ billion), 2011-15
Table 28: France inflation, 2011-15
Table 29: France consumer price index (absolute), 2011-15
Table 30: France exchange rate, 2011-15
Table 31: Germany mobile phones market value: $ million, 2011-15
Table 32: Germany mobile phones market volume: million units, 2011-15
Table 33: Germany mobile phones market category segmentation: million units, 2015
Table 34: Germany mobile phones market geography segmentation: $ million, 2015
Table 35: Germany mobile phones market value forecast: $ million, 2015-20
Table 36: Germany mobile phones market volume forecast: million units, 2015-20
Table 37: Germany size of population (million), 2011-15
Table 38: Germany gdp (constant 2005 prices, $ billion), 2011-15
Table 39: Germany gdp (current prices, $ billion), 2011-15
Table 40: Germany inflation, 2011-15
Table 41: Germany consumer price index (absolute), 2011-15
Table 42: Germany exchange rate, 2011-15
Table 43: Italy mobile phones market value: $ million, 2011-15
Table 44: Italy mobile phones market volume: thousand units, 2011-15
Table 45: Italy mobile phones market category segmentation: thousand units, 2015
Table 46: Italy mobile phones market geography segmentation: $ million, 2015
Table 47: Italy mobile phones market value forecast: $ million, 2015-20
Table 48: Italy mobile phones market volume forecast: thousand units, 2015-20
Table 49: Italy size of population (million), 2011-15
Table 50: Italy gdp (constant 2005 prices, $ billion), 2011-15
Table 51: Italy gdp (current prices, $ billion), 2011-15
Table 52: Italy inflation, 2011-15
Table 53: Italy consumer price index (absolute), 2011-15
Table 54: Italy exchange rate, 2011-15
Table 55: Japan mobile phones market value: $ billion, 2011-15
Table 56: Japan mobile phones market volume: million units, 2011-15
Table 57: Japan mobile phones market category segmentation: million units, 2015
Table 58: Japan mobile phones market geography segmentation: $ billion, 2015
Table 59: Japan mobile phones market value forecast: $ billion, 2015-20
Table 60: Japan mobile phones market volume forecast: million units, 2015-20
Table 61: Japan size of population (million), 2011-15
Table 62: Japan gdp (constant 2005 prices, $ billion), 2011-15
Table 63: Japan gdp (current prices, $ billion), 2011-15
Table 64: Japan inflation, 2011-15
Table 65: Japan consumer price index (absolute), 2011-15
Table 66: Japan exchange rate, 2011-15
Table 67: Australia mobile phones market value: $ million, 2011-15
Table 68: Australia mobile phones market volume: thousand units, 2011-15
Table 69: Australia mobile phones market category segmentation: thousand units, 2015
Table 70: Australia mobile phones market geography segmentation: $ million, 2015
Table 71: Australia mobile phones market value forecast: $ million, 2015-20
Table 72: Australia mobile phones market volume forecast: thousand units, 2015-20
Table 73: Australia size of population (million), 2011-15
Table 74: Australia gdp (constant 2005 prices, $ billion), 2011-15
Table 75: Australia gdp (current prices, $ billion), 2011-15
Table 76: Australia inflation, 2011-15
Table 77: Australia consumer price index (absolute), 2011-15
Table 78: Australia exchange rate, 2011-15
Table 79: Canada mobile phones market value: $ million, 2011-15
Table 80: Canada mobile phones market volume: thousand units, 2011-15
Table 81: Canada mobile phones market category segmentation: thousand units, 2015
Table 82: Canada mobile phones market geography segmentation: $ million, 2015
Table 83: Canada mobile phones market value forecast: $ million, 2015-20
Table 84: Canada mobile phones market volume forecast: thousand units, 2015-20
Table 85: Canada size of population (million), 2011-15
Table 86: Canada gdp (constant 2005 prices, $ billion), 2011-15
Table 87: Canada gdp (current prices, $ billion), 2011-15
Table 88: Canada inflation, 2011-15
Table 89: Canada consumer price index (absolute), 2011-15
Table 90: Canada exchange rate, 2011-15
Table 91: China mobile phones market value: $ million, 2011-15
Table 92: China mobile phones market volume: thousand units, 2011-15
Table 93: China mobile phones market category segmentation: thousand units, 2015
Table 94: China mobile phones market geography segmentation: $ million, 2015
Table 95: China mobile phones market value forecast: $ million, 2015-20
Table 96: China mobile phones market volume forecast: thousand units, 2015-20
Table 97: China size of population (million), 2011-15
Table 98: China gdp (constant 2005 prices, $ billion), 2011-15
Table 99: China gdp (current prices, $ billion), 2011-15
Table 100: China inflation, 2011-15
Table 101: China consumer price index (absolute), 2011-15
Table 102: China exchange rate, 2011-15
Table 103: Netherlands mobile phones market value: $ million, 2011-15
Table 104: Netherlands mobile phones market volume: thousand units, 2011-15
Table 105: Netherlands mobile phones market category segmentation: thousand units, 2015
Table 106: Netherlands mobile phones market geography segmentation: $ million, 2015
Table 107: Netherlands mobile phones market value forecast: $ million, 2015-20
Table 108: Netherlands mobile phones market volume forecast: thousand units, 2015-20
Table 109: Netherlands size of population (million), 2011-15
Table 110: Netherlands gdp (constant 2005 prices, $ billion), 2011-15
Table 111: Netherlands gdp (current prices, $ billion), 2011-15
Table 112: Netherlands inflation, 2011-15
Table 113: Netherlands consumer price index (absolute), 2011-15
Table 114: Netherlands exchange rate, 2011-15
Table 115: Spain mobile phones market value: $ million, 2011-15
Table 116: Spain mobile phones market volume: thousand units, 2011-15
Table 117: Spain mobile phones market category segmentation: thousand units, 2015
Table 118: Spain mobile phones market geography segmentation: $ million, 2015
Table 119: Spain mobile phones market value forecast: $ million, 2015-20
Table 120: Spain mobile phones market volume forecast: thousand units, 2015-20
Table 121: Spain size of population (million), 2011-15
Table 122: Spain gdp (constant 2005 prices, $ billion), 2011-15
Table 123: Spain gdp (current prices, $ billion), 2011-15
Table 124: Spain inflation, 2011-15
Table 125: Spain consumer price index (absolute), 2011-15
Table 126: Spain exchange rate, 2011-15
Table 127: United Kingdom mobile phones market value: $ million, 2011-15
Table 128: United Kingdom mobile phones market volume: million units, 2011-15
Table 129: United Kingdom mobile phones market category segmentation: million units, 2015
Table 130: United Kingdom mobile phones market geography segmentation: $ million, 2015
Table 131: United Kingdom mobile phones market value forecast: $ million, 2015-20
Table 132: United Kingdom mobile phones market volume forecast: million units, 2015-20
Table 133: United Kingdom size of population (million), 2011-15
Table 134: United Kingdom gdp (constant 2005 prices, $ billion), 2011-15
Table 135: United Kingdom gdp (current prices, $ billion), 2011-15
Table 136: United Kingdom inflation, 2011-15
Table 137: United Kingdom consumer price index (absolute), 2011-15
Table 138: United Kingdom exchange rate, 2011-15
Table 139: United States mobile phones market value: $ billion, 2011-15
Table 140: United States mobile phones market volume: million units, 2011-15
Table 141: United States mobile phones market category segmentation: million units, 2015
Table 142: United States mobile phones market geography segmentation: $ billion, 2015
Table 143: United States mobile phones market value forecast: $ billion, 2015-20
Table 144: United States mobile phones market volume forecast: million units, 2015-20
Table 145: United States size of population (million), 2011-15
Table 146: United States gdp (constant 2005 prices, $ billion), 2011-15
Table 147: United States gdp (current prices, $ billion), 2011-15
Table 148: United States inflation, 2011-15
Table 149: United States consumer price index (absolute), 2011-15
Table 150: United States exchange rate, 2011-15
Table 151: Apple Inc.: key facts
Table 152: Apple Inc.: key financials ($)
Table 153: Apple Inc.: key financial ratios
Table 154: Huawei Investment & Holding Co., Ltd.: key facts
Table 155: Huawei Investment & Holding Co., Ltd.: key financials ($)
Table 156: Huawei Investment & Holding Co., Ltd.: key financials (CNY)
Table 157: Huawei Investment & Holding Co., Ltd.: key financial ratios
Table 158: Microsoft Corporation: key facts
Table 159: Microsoft Corporation: key financials ($)
Table 160: Microsoft Corporation: key financial ratios
Table 161: Samsung Electronics Co., Ltd.: key facts
Table 162: Samsung Electronics Co., Ltd.: key financials ($)
Table 163: Samsung Electronics Co., Ltd.: key financials (KRW)
Table 164: Samsung Electronics Co., Ltd.: key financial ratios
Table 165: Xiaomi Inc.: key facts
Table 166: LG Electronics, Inc.: key facts
Table 167: LG Electronics, Inc.: key financials ($)
Table 168: LG Electronics, Inc.: key financials (KRW)
Table 169: LG Electronics, Inc.: key financial ratios
Table 170: Sony Corporation: key facts
Table 171: Sony Corporation: key financials ($)
Table 172: Sony Corporation: key financials (¥)
Table 173: Sony Corporation: key financial ratios
Table 174: Panasonic Corporation: key facts
Table 175: Panasonic Corporation: key financials ($)
Table 176: Panasonic Corporation: key financials (¥)
Table 177: Panasonic Corporation: key financial ratios
Table 178: Sharp Corporation: key facts
Table 179: Sharp Corporation: key financials ($)
Table 180: Sharp Corporation: key financials (¥)
Table 181: Sharp Corporation: key financial ratios
Table 182: TCL Communication Technology Holdings Limited: key facts
Table 183: TCL Communication Technology Holdings Limited: key financials ($)
Table 184: TCL Communication Technology Holdings Limited: key financials (HK$)
Table 185: TCL Communication Technology Holdings Limited: key financial ratios
Table 186: Coolpad Group Limited: key facts
Table 187: Coolpad Group Limited: key financials ($)
Table 188: Coolpad Group Limited: key financials (CNY)
Table 189: Coolpad Group Limited: key financial ratios
Table 190: ZTE Corporation: key facts
Table 191: ZTE Corporation: key financials ($)
Table 192: ZTE Corporation: key financials (CNY)
Table 193: ZTE Corporation: key financial ratios
List of Figures
Figure 1: Global mobile phones market value: $ billion, 2011-15
Figure 2: Global mobile phones market volume: million units, 2011-15
Figure 3: Global mobile phones market category segmentation: % share, by volume, 2015
Figure 4: Global mobile phones market geography segmentation: % share, by value, 2015
Figure 5: Global mobile phones market value forecast: $ billion, 2015-20
Figure 6: Global mobile phones market volume forecast: million units, 2015-20
Figure 7: Forces driving competition in the global mobile phones market, 2015
Figure 8: Drivers of buyer power in the global mobile phones market, 2015
Figure 9: Drivers of supplier power in the global mobile phones market, 2015
Figure 10: Factors influencing the likelihood of new entrants in the global mobile phones market, 2015
Figure 11: Factors influencing the threat of substitutes in the global mobile phones market, 2015
Figure 12: Drivers of degree of rivalry in the global mobile phones market, 2015
Figure 13: Asia-Pacific mobile phones market value: $ billion, 2011-15
Figure 14: Asia-Pacific mobile phones market volume: million units, 2011-15
Figure 15: Asia-Pacific mobile phones market category segmentation: % share, by volume, 2015
Figure 16: Asia-Pacific mobile phones market geography segmentation: % share, by value, 2015
Figure 17: Asia-Pacific mobile phones market value forecast: $ billion, 2015-20
Figure 18: Asia-Pacific mobile phones market volume forecast: million units, 2015-20
Figure 19: Forces driving competition in the mobile phones market in Asia-Pacific, 2015
Figure 20: Drivers of buyer power in the mobile phones market in Asia-Pacific, 2015
Figure 21: Drivers of supplier power in the mobile phones market in Asia-Pacific, 2015
Figure 22: Factors influencing the likelihood of new entrants in the mobile phones market in Asia-Pacific, 2015
Figure 23: Factors influencing the threat of substitutes in the mobile phones market in Asia-Pacific, 2015
Figure 24: Drivers of degree of rivalry in the mobile phones market in Asia-Pacific, 2015
Figure 25: Europe mobile phones market value: $ billion, 2011-15
Figure 26: Europe mobile phones market volume: million units, 2011-15
Figure 27: Europe mobile phones market category segmentation: % share, by volume, 2015
Figure 28: Europe mobile phones market geography segmentation: % share, by value, 2015
Figure 29: Europe mobile phones market value forecast: $ billion, 2015-20
Figure 30: Europe mobile phones market volume forecast: million units, 2015-20
Figure 31: Forces driving competition in the mobile phones market in Europe, 2015
Figure 32: Drivers of buyer power in the mobile phones market in Europe, 2015
Figure 33: Drivers of supplier power in the mobile phones market in Europe, 2015
Figure 34: Factors influencing the likelihood of new entrants in the mobile phones market in Europe, 2015
Figure 35: Factors influencing the threat of substitutes in the mobile phones market in Europe, 2015
Figure 36: Drivers of degree of rivalry in the mobile phones market in Europe, 2015
Figure 37: France mobile phones market value: $ million, 2011-15
Figure 38: France mobile phones market volume: million units, 2011-15
Figure 39: France mobile phones market category segmentation: % share, by volume, 2015
Figure 40: France mobile phones market geography segmentation: % share, by value, 2015
Figure 41: France mobile phones market value forecast: $ million, 2015-20
Figure 42: France mobile phones market volume forecast: million units, 2015-20
Figure 43: Forces driving competition in the mobile phones market in France, 2015
Figure 44: Drivers of buyer power in the mobile phones market in France, 2015
Figure 45: Drivers of supplier power in the mobile phones market in France, 2015
Figure 46: Factors influencing the likelihood of new entrants in the mobile phones market in France, 2015
Figure 47: Factors influencing the threat of substitutes in the mobile phones market in France, 2015
Figure 48: Drivers of degree of rivalry in the mobile phones market in France, 2015
Figure 49: Germany mobile phones market value: $ million, 2011-15
Figure 50: Germany mobile phones market volume: million units, 2011-15
Figure 51: Germany mobile phones market category segmentation: % share, by volume, 2015
Figure 52: Germany mobile phones market geography segmentation: % share, by value, 2015
Figure 53: Germany mobile phones market value forecast: $ million, 2015-20
Figure 54: Germany mobile phones market volume forecast: million units, 2015-20
Figure 55: Forces driving competition in the mobile phones market in Germany, 2015
Figure 56: Drivers of buyer power in the mobile phones market in Germany, 2015
Figure 57: Drivers of supplier power in the mobile phones market in Germany, 2015
Figure 58: Factors influencing the likelihood of new entrants in the mobile phones market in Germany, 2015
Figure 59: Factors influencing the threat of substitutes in the mobile phones market in Germany, 2015
Figure 60: Drivers of degree of rivalry in the mobile phones market in Germany, 2015
Figure 61: Italy mobile phones market value: $ million, 2011-15
Figure 62: Italy mobile phones market volume: thousand units, 2011-15
Figure 63: Italy mobile phones market category segmentation: % share, by volume, 2015
Figure 64: Italy mobile phones market geography segmentation: % share, by value, 2015
Figure 65: Italy mobile phones market value forecast: $ million, 2015-20
Figure 66: Italy mobile phones market volume forecast: thousand units, 2015-20
Figure 67: Forces driving competition in the mobile phones market in Italy, 2015
Figure 68: Drivers of buyer power in the mobile phones market in Italy, 2015
Figure 69: Drivers of supplier power in the mobile phones market in Italy, 2015
Figure 70: Factors influencing the likelihood of new entrants in the mobile phones market in Italy, 2015
Figure 71: Factors influencing the threat of substitutes in the mobile phones market in Italy, 2015
Figure 72: Drivers of degree of rivalry in the mobile phones market in Italy, 2015
Figure 73: Japan mobile phones market value: $ billion, 2011-15
Figure 74: Japan mobile phones market volume: million units, 2011-15
Figure 75: Japan mobile phones market category segmentation: % share, by volume, 2015
Figure 76: Japan mobile phones market geography segmentation: % share, by value, 2015
Figure 77: Japan mobile phones market value forecast: $ billion, 2015-20
Figure 78: Japan mobile phones market volume forecast: million units, 2015-20
Figure 79: Forces driving competition in the mobile phones market in Japan, 2015
Figure 80: Drivers of buyer power in the mobile phones market in Japan, 2015
Figure 81: Drivers of supplier power in the mobile phones market in Japan, 2015
Figure 82: Factors influencing the likelihood of new entrants in the mobile phones market in Japan, 2015
Figure 83: Factors influencing the threat of substitutes in the mobile phones market in Japan, 2015
Figure 84: Drivers of degree of rivalry in the mobile phones market in Japan, 2015
Figure 85: Australia mobile phones market value: $ million, 2011-15
Figure 86: Australia mobile phones market volume: thousand units, 2011-15
Figure 87: Australia mobile phones market category segmentation: % share, by volume, 2015
Figure 88: Australia mobile phones market geography segmentation: % share, by value, 2015
Figure 89: Australia mobile phones market value forecast: $ million, 2015-20
Figure 90: Australia mobile phones market volume forecast: thousand units, 2015-20
Figure 91: Forces driving competition in the mobile phones market in Australia, 2015
Figure 92: Drivers of buyer power in the mobile phones market in Australia, 2015
Figure 93: Drivers of supplier power in the mobile phones market in Australia, 2015
Figure 94: Factors influencing the likelihood of new entrants in the mobile phones market in Australia, 2015
Figure 95: Factors influencing the threat of substitutes in the mobile phones market in Australia, 2015
Figure 96: Drivers of degree of rivalry in the mobile phones market in Australia, 2015
Figure 97: Canada mobile phones market value: $ million, 2011-15
Figure 98: Canada mobile phones market volume: thousand units, 2011-15
Figure 99: Canada mobile phones market category segmentation: % share, by volume, 2015
Figure 100: Canada mobile phones market geography segmentation: % share, by value, 2015
Figure 101: Canada mobile phones market value forecast: $ million, 2015-20
Figure 102: Canada mobile phones market volume forecast: thousand units, 2015-20
Figure 103: Forces driving competition in the mobile phones market in Canada, 2015
Figure 104: Drivers of buyer power in the mobile phones market in Canada, 2015
Figure 105: Drivers of supplier power in the mobile phones market in Canada, 2015
Figure 106: Factors influencing the likelihood of new entrants in the mobile phones market in Canada, 2015
Figure 107: Factors influencing the threat of substitutes in the mobile phones market in Canada, 2015
Figure 108: Drivers of degree of rivalry in the mobile phones market in Canada, 2015
Figure 109: China mobile phones market value: $ million, 2011-15
Figure 110: China mobile phones market volume: thousand units, 2011-15
Figure 111: China mobile phones market category segmentation: % share, by volume, 2015
Figure 112: China mobile phones market geography segmentation: % share, by value, 2015
Figure 113: China mobile phones market value forecast: $ million, 2015-20
Figure 114: China mobile phones market volume forecast: thousand units, 2015-20
Figure 115: Forces driving competition in the mobile phones market in China, 2015
Figure 116: Drivers of buyer power in the mobile phones market in China, 2015
Figure 117: Drivers of supplier power in the mobile phones market in China, 2015
Figure 118: Factors influencing the likelihood of new entrants in the mobile phones market in China, 2015
Figure 119: Factors influencing the threat of substitutes in the mobile phones market in China, 2015
Figure 120: Drivers of degree of rivalry in the mobile phones market in China, 2015
Figure 121: Netherlands mobile phones market value: $ million, 2011-15
Figure 122: Netherlands mobile phones market volume: thousand units, 2011-15
Figure 123: Netherlands mobile phones market category segmentation: % share, by volume, 2015
Figure 124: Netherlands mobile phones market geography segmentation: % share, by value, 2015
Figure 125: Netherlands mobile phones market value forecast: $ million, 2015-20
Figure 126: Netherlands mobile phones market volume forecast: thousand units, 2015-20
Figure 127: Forces driving competition in the mobile phones market in the Netherlands, 2015
Figure 128: Drivers of buyer power in the mobile phones market in the Netherlands, 2015
Figure 129: Drivers of supplier power in the mobile phones market in the Netherlands, 2015
Figure 130: Factors influencing the likelihood of new entrants in the mobile phones market in the Netherlands, 2015
Figure 131: Factors influencing the threat of substitutes in the mobile phones market in the Netherlands, 2015
Figure 132: Drivers of degree of rivalry in the mobile phones market in the Netherlands, 2015
Figure 133: Spain mobile phones market value: $ million, 2011-15
Figure 134: Spain mobile phones market volume: thousand units, 2011-15
Figure 135: Spain mobile phones market category segmentation: % share, by volume, 2015
Figure 136: Spain mobile phones market geography segmentation: % share, by value, 2015
Figure 137: Spain mobile phones market value forecast: $ million, 2015-20
Figure 138: Spain mobile phones market volume forecast: thousand units, 2015-20
Figure 139: Forces driving competition in the mobile phones market in Spain, 2015
Figure 140: Drivers of buyer power in the mobile phones market in Spain, 2015
Figure 141: Drivers of supplier power in the mobile phones market in Spain, 2015
Figure 142: Factors influencing the likelihood of new entrants in the mobile phones market in Spain, 2015
Figure 143: Factors influencing the threat of substitutes in the mobile phones market in Spain, 2015
Figure 144: Drivers of degree of rivalry in the mobile phones market in Spain, 2015
Figure 145: United Kingdom mobile phones market value: $ million, 2011-15
Figure 146: United Kingdom mobile phones market volume: million units, 2011-15
Figure 147: United Kingdom mobile phones market category segmentation: % share, by volume, 2015
Figure 148: United Kingdom mobile phones market geography segmentation: % share, by value, 2015
Figure 149: United Kingdom mobile phones market value forecast: $ million, 2015-20
Figure 150: United Kingdom mobile phones market volume forecast: million units, 2015-20
Figure 151: Forces driving competition in the mobile phones market in the United Kingdom, 2015
Figure 152: Drivers of buyer power in the mobile phones market in the United Kingdom, 2015
Figure 153: Drivers of supplier power in the mobile phones market in the United Kingdom, 2015
Figure 154: Factors influencing the likelihood of new entrants in the mobile phones market in the United Kingdom, 2015
Figure 155: Factors influencing the threat of substitutes in the mobile phones market in the United Kingdom, 2015
Figure 156: Drivers of degree of rivalry in the mobile phones market in the United Kingdom, 2015
Figure 157: United States mobile phones market value: $ billion, 2011-15
Figure 158: United States mobile phones market volume: million units, 2011-15
Figure 159: United States mobile phones market category segmentation: % share, by volume, 2015
Figure 160: United States mobile phones market geography segmentation: % share, by value, 2015
Figure 161: United States mobile phones market value forecast: $ billion, 2015-20
Figure 162: United States mobile phones market volume forecast: million units, 2015-20
Figure 163: Forces driving competition in the mobile phones market in the United States, 2015
Figure 164: Drivers of buyer power in the mobile phones market in the United States, 2015
Figure 165: Drivers of supplier power in the mobile phones market in the United States, 2015
Figure 166: Factors influencing the likelihood of new entrants in the mobile phones market in the United States, 2015
Figure 167: Factors influencing the threat of substitutes in the mobile phones market in the United States, 2015
Figure 168: Drivers of degree of rivalry in the mobile phones market in the United States, 2015
Figure 169: Apple Inc.: revenues & profitability
Figure 170: Apple Inc.: assets & liabilities
Figure 171: Huawei Investment & Holding Co., Ltd.: revenues & profitability
Figure 172: Huawei Investment & Holding Co., Ltd.: assets & liabilities
Figure 173: Microsoft Corporation: revenues & profitability
Figure 174: Microsoft Corporation: assets & liabilities
Figure 175: Samsung Electronics Co., Ltd.: revenues & profitability
Figure 176: Samsung Electronics Co., Ltd.: assets & liabilities
Figure 177: LG Electronics, Inc.: revenues & profitability
Figure 178: LG Electronics, Inc.: assets & liabilities
Figure 179: Sony Corporation: revenues & profitability
Figure 180: Sony Corporation: assets & liabilities
Figure 181: Panasonic Corporation: revenues & profitability
Figure 182: Panasonic Corporation: assets & liabilities
Figure 183: Sharp Corporation: revenues & profitability
Figure 184: Sharp Corporation: assets & liabilities
Figure 185: TCL Communication Technology Holdings Limited: revenues & profitability
Figure 186: TCL Communication Technology Holdings Limited: assets & liabilities
Figure 187: Coolpad Group Limited: revenues & profitability
Figure 188: Coolpad Group Limited: assets & liabilities
Figure 189: ZTE Corporation: revenues & profitability
Figure 190: ZTE Corporation: assets & liabilities
