Active wound care is used for debridement of damaged tissues of skin, control infection & pain, and stimulate growth of new tissue. Physical therapist examines the type, color, odor, temperature, texture, and size of damaged tissues to develop a plan of care. The primary goal of active wound care is to heal damaged tissues of skin and prevent future breakdown. Variety of techniques are used to debride wounds, promote healing, and prevent breakdown in future. Technological advancements open new avenues for advanced wound care market.
The key factors driving the growth of the North American active wound care market are rapidly aging population, government initiatives, rising incidence of diabetes, and rising awareness regarding new technologies used in market. However, high cost of technologically advanced products is a factor hindering the growth of the market. Acquisitions by major manufacturers present opportunities for growth in the market.
The North American active wound care market is segmented into application, method, end user, and country. The application segment is further divided into surgical wounds, ulcers and other wounds. Ulcers are further classified into diabetic foot ulcers, venous ulcers, pressure ulcers and arterial ulcers. The market is further classified based on method into dressings and grafts. The dressings segment is further categorized into antimicrobial dressings, gauze, foam dressings, hydrocolloids collagen, hydrogels, film dressings, composites, alginate dressings. However, the grafts segment is further classified into composite skin grafts and biologic grafts. Biologic grafts are further classified into autografts, allografts and xenografts. The end user includes in-patient facilities and out-patient facilities. Geographically, the market is segmented into U.S. and Canada.
The key manufacturers operating in the market are Smith and Nephew, Integra Life Sciences Corporation, Mlnlycke Healthcare, Baxter International Inc., Covidien PLC, Convatec Inc., Coloplast Corporation, Organogenesis Inc., Kinetic Concepts (a subsidiary of Acelity), and Medline Industries Inc. They have implemented various strategies, such as joint ventures, expansions, mergers & acquisition to strengthen their position in the market.
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