Polyvinyl Films (PVA) Market - Global Trends & Forecast 2015-2019

Report Scope of PVA Films:

This report encompasses the present market scenario and growth prospects in the PVA Films Market for the forecast period. The research report on the Polyvinyl Films Market includes all applications of PVA films for different types of water soluble packaging and polarizer applications.

The Report Considers Two Major Segments:

• Polarizer Application


• Water Soluble Application 

The market size has been calculated taking into consideration the APAC region, North America, Europe, South America, and the MEA.

To estimate the market size, the report considers revenue generated from the sales of PVA films to different customers that include the following:

• Polarizer Film Manufacturers


• Agrochemical Packagers


• Detergent Packagers


• Others

The report also presents the vendor landscape and corresponding detailed profiles of the top four companies in the Global PVA Films market. In addition, the report discusses the major drivers that influence the growth of this market. It also outlines the challenges faced by vendors and the market at large.

Industry Insights: PVA Films Market:

Even though water soluble packaging is gaining immense popularity worldwide, the primary application of PVA films remains in the construction of polarizer films in electronic devices which dominates sales. Its application in the water soluble segment includes packaging of detergents, agrochemicals, making laundry bags, release films, vacuum bagging, and water soluble labels.

A key trend emerging from the PVA Films Market is the usage of PVA films in detergent packaging because of their water solubility.  They are being used in unit packaging of modern day detergents and other laundry aids. These films are being plasticized using hygroscopic substances that include partially as well as fully hydrolyzed varieties of PVA. Most bio-degradable plastic packaging is also based on PVA as a composite.

PVA films are difficult to source as compared to other packaging materials, and the Market is competing with low-cost thermoplastic materials such as PP, PE, and PVC. Also, the market is looking to overcome issues involving procurement logistics and cost implications as most PVC films are being made in the APAC region while their major demand comes from international packers based out of North America.

Currently, the Global PVA Films Market is experiencing a moderate growth rate and is expected to grow at a CAGR of around 5 percent by 2019.

The report on PVC Films Market includes an in-depth comparative study of the polarizer application as well as water solubility application, giving a breakdown of each of their market shares by 2019.

Market Landscape and Top Companies:

The Global PVA Films Market has become extremely competitive with the growing adoption of PVA films in optical devices and water soluble packaging applications. The market is well-diversified with the presence of global as well as regional companies. While global players are increasing their footprint, local vendors are looking at new strategies compete with them.

Several regional players have significant market shares in their region, and many global players are looking to expand their presence in the APAC region. Even though the number of companies in the market is still limited, there are low barriers to entry in the market.

Many corporations are expected to spring up during the course of the forecast period. Again, the market is dominated by polarizer applications used in LCD's, a product segment for which the primary consumption markets are located in four APAC countries.

Some of the top companies in the Global PVA Films Market include the following:

• Arrow Coated Products


• Cortec


• Jiangmen Proudly Water-Soluble


• Kuraray


• Sekisui Specialty Chemicals

The other prominent vendors contributing to the market include Aicello, AMC Adsorbents, Changzhou Guanhui International Trading, KK NonWovens and The Nippon Synthetic Chemical Industry.

Other Sections Include an Analysis on the Following:

• Understanding the difficulties faced by small vendors in the Global PVA Films Market


• Key Drivers and Impact on the Global PVA Films Market


• Market Challenges and Impact on the Global PVA Films Market


• Key Trends and Impact on the Global PVA Films Market


• Five Forces Analysis of the Global PVA Films Market

Technavio also offers customizations on reports based upon specific client requirement.

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